1044259 - Aug/Sept Snippet Copy Review

Status: RESOLVED FIXED

(Marketing :: Copy, task)

Description

[Jean Collings]

Hi Matej,
Can you please review these copy and provide feedback next week? Thank you!

Sept Gear Store Launch (hoping to test all 4):
Get your swag on. The new Mozilla Gear Store is online and open for business!

Show your Mozilla pride with a special edition T-shirt, available for a short time only from our new Gear Store.

Show your Mozilla pride with awesome new swag! Shop our Gear Store, where all proceeds benefit the Mozilla Foundation.

What does the fox wear? Anything from the new Mozilla Gear Store, of course! Stock up on Firefox gear today.

Seasonal Change for Themes:
Tired of the same old look? It just takes a second to spruce up your Firefox browser with a fresh new theme.

From flowers to Foxkeh, sunrises to moonscapes, dress up your Firefox browser with a fresh theme. 

Net Neutrality: 
Desktop
Have you spoken up for Net Neutrality? Sign our petition to make your voice heard in support of keeping the Web a level playing field for all. 

Sign our petition in support of keeping the Web a level playing field for all. 

We’ve joined forces to help #ResetTheNet! Sign our petition to make your voice heard in support of keeping the Web a level playing field for all. 

Mobile version (less characters):
Have you spoken up for Net Neutrality? Sign our petition to make your voice heard in Congress. 

Manifesto (Mobile version):
The Internet is a global public resource that must remain open and accessible. Learn more here.

The Internet must enrich the lives of individual human beings. Learn more here.

Individuals’ security & privacy on the Internet are fundamental and must not be treated as optional. Learn more here.

Individuals must have the ability to shape the Internet and their own experiences on it. Learn more here.

Free and open source software promotes the development of the Internet as a public resource. Learn more here.

Transparent community-based processes promote participation, accountability and trust. Learn more here.

Comment 1

[Matej Novak [:matej]]

Hi Jean,

I'm on PTO until Tuesday, August 5, so I'm assigning this over to Troy.

In future, let's start using the creative initiation form for these requests so that Jennifer sees them and can route them appropriately:

https://bugzilla.mozilla.org/form.creative

Troy, please let Jean know if you have any questions. 

Broadly, I try to keep these as concise as possible with a clear CTA (e.g. something like "Sign our petition in support of keeping the Web a level playing field for all" I would probably split into two sentences with "Sign our petition" as the CTA).

Thanks.

Comment 2

[Troy Palmer]

Hi Jean

I'm taking over for Matej on this. Is there a specific date you need everything by or is mid-week good?

Thanks,
Troy

Comment 3

[Jean Collings]

(In reply to Troy Palmer from comment #2)
> Hi Jean
> 
> I'm taking over for Matej on this. Is there a specific date you need
> everything by or is mid-week good?
> 
> Thanks,
> Troy

Hi Troy,
By Tuesday EOD or Wed start of day would be great! Thank you.

Matej - duly noted, will make sure to use the creative form next time.

Comment 4

[Troy Palmer]

Thanks, Jean.

I'll have it for you tomorrow afternoon.

Comment 5

[Troy Palmer]

Hi Jean

Here's a link to a google doc with my suggested edits for the snippets.

Let me know if you have any questions, comments or want to see anything different.

https://docs.google.com/document/d/12E5I9Qy_VBS-onq-IpgFz3ElMKV-oqIM7AGykByJZyk/edit?usp=sharing

Thanks,
Troy

Comment 6

[Jean Collings]

Thanks Troy!