Closed Bug 1186068 Opened 9 years ago Closed 9 years ago

August Social Media Requests 3/4

Categories

(Marketing :: Design, task)

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Other
task
Not set
normal

Tracking

(Not tracked)

RESOLVED FIXED
Due Date:

People

(Reporter: mjkelly, Assigned: mternoway)

Details

Attachments

(5 files, 1 obsolete file)

>>Project/Request Title:
August Social Media Requests 3/4

>>Project Overview:
General social media graphics for Firefox on Facebook and Twitter in June.

    Bug 1 = content for 8/1 - 8/8. All due by 7/29.
    Bug 2 = content for 8/9 - 8/15. All due by 8/5.
    Bug 3 = content for 8/16 - 8/22. All due by 8/12.
    Bug 4 = content for 8/23 - 8/31. All due by 8/19.

We'd like to include the publication date in the file names. Example:

graphic_facebook_2015-08-15
graphic_twitter_2015-08-15



>> Creative Help Needed:
Copy:    No 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
Facebook (FB) 1200x627 px. Some graphics need to have <20% text to be boosted. 
Twitter (TW) graphics 1760x800 px.

>>CTA and Design:
[13]	8/22/2015 GRAPHIC NEED: Visual to promote online shopping safety for back to school shopping. Copy: Stocking up on school supplies? Check out these tips for safe online shopping:

THINKING: Illustration of a children's backpack with school supplies sticking out. Like this, but less hideous :-) http://www.istockphoto.com/vector/school-backpack-17138877?st=9ef698a. Make the backpack look like a fox? People would love that: http://www.landofnod.com/orange-fox-backpack/s278190.


[14] 8/23/2015 GRAPHIC NEED: Visual to accompany a Hack the News activity, featuring ""Tourists lost at sea, Kracken suspected.""

THINKING: Kracken with tendrils around a newsy looking website? That would show both the ""hack the news"" angle and the content itself. Here's the activity: http://mozilla.github.io/webmaker-curriculum/WebLiteracyBasics-I/session02-hackthenews.html"


>>Expected Launch Date:
2015-08-12

>>Mozilla Goal:
All

>>Mozilla Creative Collective:
No

>>Points of Contact:
ehull@mozilla.com, mthayer@mozilla.com, pmjcreations@gmail.com, matthew.whatley@ogilvy.com, monica.ceballos@ogilvy.com, robert.santos@ogilvy.com,
Assignee: jbalaco → mternoway
Status: NEW → ASSIGNED
Due Date: 2015-08-12
Hey MJ, let me know if this is what you had in mind for this one. I've kept the website closer to an old timey newspaper rather than contained in a browser. I can alter to a browser if need be. 

MT
(In reply to mternoway from comment #1)
> Created attachment 8646903 [details]
> firefox_safe-shopping_august-22-2015_facebook-timeline.png

This is great!
(In reply to mternoway from comment #2)
> Created attachment 8646905 [details]
> firefox_hack-the-news_august-23-2015_facebook-timeline.png
> 
> Hey MJ, let me know if this is what you had in mind for this one. I've kept
> the website closer to an old timey newspaper rather than contained in a
> browser. I can alter to a browser if need be. 
> 
> MT

I like this. We're only running it in English, so let's try a version with an old-timey headline font that says, "Tourists lost at sea" and if you can fit it "Kracken suspected"
How about "Kracken released!"?
Haha! That's works. I also realized I've been misspelling Kracken. Should be Kraken, without ck. Clearly not a word I write often enough.
Thanks MJ, here is the Twitter version.
Thanks, here is an updated version utilizing the full headline.
Attachment #8646905 - Attachment is obsolete: true
(In reply to mternoway from comment #8)
> Created attachment 8647111 [details]
> firefox_hack-the-news_august-23-2015_facebook-timeline.png
> 
> Thanks, here is an updated version utilizing the full headline.

Let's try it with Matej's copy suggestion: KRAKEN RELEASED!
(In reply to mternoway from comment #10)
> Created attachment 8647564 [details]
> firefox_hack-the-news_august-23-2015_facebook-timeline.png

Love it.
YES!
Status: ASSIGNED → RESOLVED
Closed: 9 years ago
Resolution: --- → FIXED
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