Closed Bug 1021046 Opened 10 years ago Closed 9 years ago

Setup conversion tracking for Google AdWords

Categories

(Webmaker Graveyard :: Metrics, defect, P3)

x86
macOS
defect

Tracking

(Not tracked)

RESOLVED WONTFIX

People

(Reporter: adam, Assigned: adam)

References

Details

(Whiteboard: [metrics])

Quick notes while I file this:

Check if the account is linked to the webmaker.org domain and Google Analtyics, and if so if we can use existing GA goals as the conversion goals.

If not, need to implement a conversion tracking script on success.

A few of these are cropping up, which might make google tag manager worthwhile.
* still in scope for [june13]?
Flags: needinfo?(adam)
Whiteboard: [June13] → [metrics] [June13]
Status: NEW → ASSIGNED
Moving to next train
Whiteboard: [metrics] [June13] → [metrics] [June27]
Yep, thanks. We've just got access to the account so this will be a task for next week.
Flags: needinfo?(adam)
Our AdWords and GA profile are now linked, but we can't actually share goals data yet. 

I don't have required permissions for the next step, so have opened a ticket with MoCo here: Bug 1027694
Depends on: 1027694
We might not be able to connect our AdWords and GA accounts directly because the data sharing option is potentially broader than we're happy with from a privacy point of view.

I will look at an alternative option that could still catch this [June27] train.
choo choo
Whiteboard: [metrics] [June27] → [metrics] [July11]
Priority: -- → P3
* not a blocker for Maker Party launch = [july25]
Whiteboard: [metrics] [July11] → [metrics] [July25]
* Adam: happening this sprint?
Subject to the Adwords campaign picking up in terms of traffic.
Whiteboard: [metrics] [July25] → [metrics] [aug8]
Whiteboard: [metrics] [aug8] → [metrics] [aug22]
This wasn't a significant traffic source for Maker Party so I'm moving it to the backlog. 

If we pick this up for another campaign in the future, this ticket has useful history in it around integrating GA and policies.
Summary: Setup conversion tracking for Google AdWords campaign for Maker Party → Setup conversion tracking for Google AdWords
Whiteboard: [metrics] [aug22] → [metrics]
Status: ASSIGNED → RESOLVED
Closed: 9 years ago
Resolution: --- → WONTFIX
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