1077289 - Event Website Banner for GDC Next/ADC 2014

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Robyn Chau]

>>Project/Request Title:
Event Website Banner for GDC Next/ADC 2014

>>Project Overview:
As part of our Gold Sponsorship of GDC Next/ADC (the 4th in a series of 5 developer-focused events that the Marketplace and Developer Relations are providing significantly increased resources toward), a rotating Skyscraper banner on the event website is provided to us from by the conference organizers. 

This app allows for visual awareness and branding space online for our presence at this event.

Please refer to the event's creative brief, found here [1] for more details.
[1] http://bit.ly/1vyEvEI 

>> Creative Help Needed:
Copy:    No 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
- File should be delivered in gif, jpg, html, Flash, or Rich Media format.
- Max File Size: 40K
- Animation Time Limit: 15 seconds
- Loop Limit: 3 loops, 15 seconds each

More details here: http://www.jointhegamenetwork.com/online/gamasutra/adspecs.html 


>>CTA and Design:
CTA should be to visit the developer.mozilla.org website, and to visit us at our booth (booth location TBD on Monday Oct 6).  Style should reflect blueprint developer style fox. 

>>Creative Due Date:
2014-10-10

>>Launch Date:
2014-10-17

>>Mozilla Goal:
Firefox OS

>>Points of Contact:
[e-mail], [e-mail], [e-mail]

Comment 1

[Robyn Chau]

CCing Stormy for direction approval. 

Stormy - does the instruction above sound appropriate to you for our presence at GDC Next/ADC? Thanks.

Comment 2

[Stormy Peters]

Sounds great.

Comment 3

[Jennifer Balaco]

Hi Robyn, 

Reading this bug again, it sounds like this might be more involved than just resizing the Firefox OS blueprint ad and adding the booth number. Can you confirm that this is enough for this ad? Thanks!

Comment 4

[Robyn Chau]

> Reading this bug again, it sounds like this might be more involved than just
> resizing the Firefox OS blueprint ad and adding the booth number. Can you
> confirm that this is enough for this ad? Thanks!
Hi Jennifer - yes this should be sufficient, booth # is 317, and in the interest of time we should stick to this content rather than design from scratch. Thanks!

Comment 5

[Robyn Chau]

Hi guys - checking on the status of this, thanks!

Comment 6

[MT]

Attachment: FXOS_BTF_bannerAd_160x600.jpg

Hi guys, I've attached a simple static banner ad at the required specs. Currently I have copy at the bottom indicating a date and booth location. Can I get a final round of copy to input here? Also wondering if there will be details on the Developer.Mozilla.org site, because we may want to simplify it and have 'More Details at developer.mozilla.org' or something similar. Let me know what you think!

Thanks,
Matt

Comment 7

[Robyn Chau]

Looks great. Let's take the "Visit us on Oct 6 at Booth #317" and change it to "Learn more at developer.mozilla.org" Can we also have "Visit us at Booth #317" there? What do you think, Stormy?

Comment 8

[MT]

(In reply to Robyn Chau from comment #7)
> Looks great. Let's take the "Visit us on Oct 6 at Booth #317" and change it
> to "Learn more at developer.mozilla.org" Can we also have "Visit us at Booth
> #317" there? What do you think, Stormy?

Thanks. Question, do you know if the banner will be directed to 'developer.mozilla.org' when clicked, if so, maybe we can get away with just the 'Learn More' CTA?  This could also allow us to place 'Visit us at Booth #317' beneath if necessary.

Comment 9

[Robyn Chau]

Hi Matt - no, it will just be a visual on the site, no clickability. Thanks!

Clearing Stormy's NI, adding Bertrand and John for approval.

Comment 10

[John Slater]

General style looks good, but don't we need to update the date from October 6th? Also Matt, what font is that?

Comment 11

[MT]

Hey John, the font is Fira sans for the date. But I will change to "Learn more at developer.mozilla.org" and "Visit us at Booth #317" as Robyn recommended.

Comment 12

[MT]

Attachment: FXOS_BTF_bannerAd_160x600.jpg

Comment 13

[Robyn Chau]

Hi John, are you good with this version?

Comment 14

[John Slater]

Looks good!

Comment 15

[Robyn Chau]

Thanks! Sending to vendor.