1088421 - fx 10/nov 10 implement homepage updates including overlay

Status: RESOLVED FIXED

(www.mozilla.org :: Pages & Content, defect)

Description

[Jennifer Bertsch [:jbertsch]]

Attachment: FFx_10thAnniv_CampaignPage_Mockups_23Oct2014.pdf

Hello-

For Fx 10 on November 10 we would like to make the following updates to the mozilla.org homepage:

1.  Big Industry tile:  Fx 10 replaces existing Open Standard and Manifesto for all locales that localize it
2.  Big Product tile:  Dev Browser replaces Android for en-US only
3.  Big Teach the web tile:  Open Standard replaces Webmaker for en-US only
4.  Small Teach the Web tile:  Webmaker replaces Appmaker for en-US only

PLUS we would like to create an overlay that will display the video but NOT autoplay the video.  Note that:
1.  Ty has some ideas of how the overlay would render on page load that we would like to experiment with during prototyping
2.  For mobile, we should probably de-emphasize the close with an X in a circle rather than the big red bar (see pages 3 and 5 of the attached PDF to see what I'm talking about and we can chat more about what to do here).

We are hoping for final copy and design on Monday Oct 27.

Thanks!

PS This is the doc where we track what is on the homepage

https://docs.google.com/a/mozilla.com/spreadsheet/ccc?key=0Aj3C356pEHIcdDRxeVhWM0JCVF9OVHdhVFFxNHplLVE&usp=drive_web#gid=1

Comment 1

[Jennifer Bertsch [:jbertsch]]

Note we have final copy and designs in the bug.

https://bugzilla.mozilla.org/show_bug.cgi?id=1085166

Comment 2

[Gareth Cull [:garethc]]

Here's the analytics reqs for the homepage overlay:

1) Tracking video interactions on play:

Play Video: _gaq.push(['_trackEvent', 'Homepage Interactions', playstate, '10th Anniversary Video']);
-- where playstate is: 'autoplay' or 'click to play' 
-- on /independent/ there was an autoplay...will this page autoplay or is it only click to play?

Complete Video: _gaq.push(['_trackEvent', 'Homepage Interactions', 'Finish', '10th Anniversary Video']);


2) Tracking Social Shares on click:

_gaq.push(['_trackEvent', 'Homepage Interactions', 'Social Share', 'Share 10th Anniversary Video']);

Can we append the following utm parameters to the shared link so we can attribute the resulting inbound traffic to the share button?
?utm_source={{social network domain}}&utm_medium=referral&utm_campaign=FX10&utm_content=site+social+share

3) Clicks on continue to mozilla.org

_gaq.push(['_trackEvent', 'Homepage Interactions', 'link click', 'Continue to mozilla.org']);