1123931 - [Privacy Day 2015] Mask Hero Image

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Lizz Noonan - she/her (:lizzn)]

>>Project/Request Title:
[Privacy Day 2015] Mask Hero Image 

>>Project Overview:
Hey Matt - could you please provide the Privacy Day mask image so that we can use it for the mozilla.org Facebook metaimage and also to put on cupcakes :)

This image, but no background: https://bug1105561.bugzilla.mozilla.org/attachment.cgi?id=8551935

>> Creative Help Needed:
Copy:    No 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
See above

>>CTA and Design:
see above

>>Creative Due Date:
2015-01-21

>>Launch Date:
2015-01-28

>>Mozilla Goal:
Privacy & Policy

>>Mozilla Creative Collective:
No

>>Points of Contact:
[e-mail], [e-mail], [e-mail],

Comment 1

[mternoway]

Hey Lizz, question about this request. Can you let me know what dimensions are needed and what the preferred format is ie. .png vs .svg ? I am picturing a Privacy mask version of something like this > http://cl.ly/image/1F250y2E2707 Is that correct?

I'll take one of those cupcakes as well.

Thanks,
MT

Comment 2

[Lizz Noonan - she/her (:lizzn)]

Hey Matt - I think you might've posted the wrong thing. It should just be the shield with the mask on it. I would think .png would be easiest for printing. LMK if that helps.

Comment 3

[mternoway]

You mentioned in the breakdown that this would be needed for moz.org. Was wondering if the shield would be used similar to the example I've shown.  I'm unclear as to where this graphic will be used.

Comment 4

[Lizz Noonan - she/her (:lizzn)]

No, not on Moz.org, it's for the little image that shows up on FB when we link to the Privacy Day page on moz.org. And also to put on the cupcakes. So it's just the shield with the mask on it, like here (w/o the envelope): https://bug1105561.bugzilla.mozilla.org/attachment.cgi?id=8551935

Comment 5

[mternoway]

Ok thanks for clarifying. Do you have the dimensions for this?

Comment 6

[Liz Hull]

Hey guys! So technically it will be on Moz.org since it will be the meta image that Facebook (and other social networks) will then pull from the code when we share it. 

For sharing purposes, it should be 1200px x 630px. 

Lizz wants just the plain shield and mask emblem for the cupcakes, but for the sharing image, we won't just want a blank background (background could be solid, but maybe we can have "Get Smart on Privacy" underneath the shield?). 

Does that help? 

Thanks!

Comment 7

[Matej Novak [:matej]]

(In reply to Liz Hull from comment #6)
> Hey guys! So technically it will be on Moz.org since it will be the meta
> image that Facebook (and other social networks) will then pull from the code
> when we share it. 
> 
> For sharing purposes, it should be 1200px x 630px. 
> 
> Lizz wants just the plain shield and mask emblem for the cupcakes, but for
> the sharing image, we won't just want a blank background (background could
> be solid, but maybe we can have "Get Smart on Privacy" underneath the
> shield?). 

Matt, maybe we could use the full color version of the mask image here?

Let's also match the formatting of the headline from the site:

"Get smart on privacy"

Thanks.

Comment 8

[Gregory Jost]

Not sure about using a headline as this may get shared in other locales. Probably best to keep to a simple visual here.

Comment 9

[mternoway]

Attachment: firefox_privacyDay_january_facebook-timeline.png

hi guys, I have a couple of shield focused graphics to share. One being a the full detail version similar to the about:home page. And a reduced detail version similar to other social graphics we've created.

Comment 10

[mternoway]

Attachment: firefox_privacyDay_january_facebook-timeline_v2.png

Comment 11

[Lizz Noonan - she/her (:lizzn)]

Hey Matt - can you please post just the graphic of the shield and mask for the cupcakes? Maybe like 2"x2" or 3"x3". I told them I would have it by EOD. Thanks!

Comment 12

[mternoway]

Attachment: firefox_privacyDay_january_facebook-timeline_v2.png

updated this without the mask handle.

Comment 13

[mternoway]

Attachment: firefox_privacyDay_january_cupcakes.png

Comment 14

[mternoway]

Attachment: firefox_privacyDay_january_cupcakes_v2.png

Comment 15

[mternoway]

Attachment: firefox_privacyDay_january_cupcakes_v3.png

Hey Lizz, I've attached a few cupcake options for you. All are 3x3in in .png format.

Comment 16

[Lizz Noonan - she/her (:lizzn)]

CUUUUUUUUPCAAAAAAAKES!!!

THANK YOU!

Comment 17

[Gregory Jost]

Hi there, this is not a huge issue but I wonder if we could update the meta image. Sharing looks fine on Facebook and Mozilla gets cut off on Twitter (see here: http://cl.ly/image/0x3G1k1F2A2t).

Thinking centering Mozilla above the shield+mask visual would do the trick.

I realize it's low priority so let me know if we're too short on resources.

Comment 18

[Matej Novak [:matej]]

(In reply to Gregory Jost from comment #17)
> Hi there, this is not a huge issue but I wonder if we could update the meta
> image. Sharing looks fine on Facebook and Mozilla gets cut off on Twitter
> (see here: http://cl.ly/image/0x3G1k1F2A2t).
> 
> Thinking centering Mozilla above the shield+mask visual would do the trick.
> 
> I realize it's low priority so let me know if we're too short on resources.

Yes, would be good to update. Maybe we remove the wordmark as an easier solution?

Comment 19

[mternoway]

Attachment: firefox_privacyDay_january_facebook-timeline.png

I've attached a version without the Mozilla wordmark.