March Social Media Requests 3/4

RESOLVED FIXED

Status

Marketing
Design
RESOLVED FIXED
3 years ago
3 years ago

People

(Reporter: M.J. Kelly, Assigned: mternoway)

Tracking

Details

Attachments

(8 attachments, 2 obsolete attachments)

(Reporter)

Description

3 years ago
>>Project/Request Title:
March Social Media Requests 3/4

>>Project Overview:
General social media graphics for Firefox on Facebook and Twitter in March. We are trying a new process, posting one bug per week for the whole month. This will have fewer requests per bug with hard weekly deadlines for all graphics in order to facilitate bulk content scheduling.

    Bug 1 = content for March 1 - 7. All due by Feb. 25.
    Bug 2 = content for March 8 - 14. All due by March 4.
    Bug 3 = content for March 15 - 21. All due by March 11.
    Bug 4 = content for March 22 - 31. All due by March 18.

We'd love to have the file names appended with the publication date if possible. Example:

graphic_facebook_2015-03-15
graphic_twitter_2015-03-15


>> Creative Help Needed:
Copy:    No 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
Facebook (FB) 1200x627 px. Some graphics need to have <20% text to be boosted. 
Twitter (TW) graphics 1760x800 px. 

>>CTA and Design:
The social media content schedule is here: https://docs.google.com/a/mozilla.com/spreadsheets/d/1U5gcMGNT-0adQMdXpWH5NX4GmuwgEkk1yQvHxcNz9Vg/edit#gid=0

>>Creative Due Date:
2015-03-11

>>Launch Date:
2015-03-15

>>Mozilla Goal:
All

>>Mozilla Creative Collective:
No

>>Points of Contact:
matej@mozilla.com, monica.ceballos@ogilvy.com, robert.santos@ogilvy.com, matthew.whatley@ogilvy.com, ehull@mozilla.com, mthayer@mozilla.com,
(Reporter)

Comment 1

3 years ago
This is a placeholder bug. Requests will be added on Monday.
(Reporter)

Comment 2

3 years ago
[9] 3/14/2015 GRAPHIC NEED: Image to accompany status update: "Today is the Pi Day of a lifetime. 3.131592653... Geek out with us and learn how to code:

THINKING: All the numbers of Pi in the background. Person coding on a computer with Webmaker on the screen.

[10] 3/15/2015 NEED: Facebook-only graphic to promote the ""Outer Space Games"" collection in Marketplace: https://marketplace.firefox.com/feed/collection/outer-space-adventures?src=collection-element

THINKING: Firefox Marketplace logo. Space background, a ship or two firing.

[11] 3/18/2015 GRAPHIC NEED: Facebook-only image to promote TomTom navigation app for Firefox OS. 

THINKING: Firefox OS phone with TomTom-like navigation on the screen: https://www.dropbox.com/s/1r2fq1z0w7p5szo/tom-tom.png?dl=0

[12] 3/18/2015 GRAPHIC NEED: Facebook-only image to promote Marketplace Pinterest app and accompany status update: Discover and save creative ideas for all your favorite projects and interests, hand-picked by people like you: 

THINKING: Show a Pinterest board on a Firefox OS phone.

[13] 3/19/2015 GRAPHIC NEED: Visual to promote the Forget button: Looking for a magic wand? The Forget button is pretty close. Poof! Check it out:

THINKING: Something girly to promote the Forget button. http://www.istockphoto.com/vector/magic-wand-23509790?st=0c2906e

[14] 3/21/2015 GRAPHIC NEED: Image to promote tip about importing bookmarks from other browsers.

THINKING: Firefox browser. Show the star icon with the arrows from this page: https://support.mozilla.org/kb/import-bookmarks-data-another-browser. Would be great to make it look like a bunch of stars (bookmarks/favorites) are being imported into this browser somehow.

Updated

3 years ago
Assignee: jbalaco → mternoway
Status: NEW → ASSIGNED
(Assignee)

Comment 3

3 years ago
Hey MJ, for #11 do we have any screenshots of what the Tom Tom app looks like on the FxOS platform? I wasn't able to track one down.
(Assignee)

Comment 4

3 years ago
Created attachment 8575414 [details]
mozilla-webmaker_pi-day_march-14-2015_facebook-timeline.png
(Assignee)

Comment 5

3 years ago
Created attachment 8575415 [details]
firefox-marketplace_outer-space-games_march-15-2015_facebook-timeline.png
(Assignee)

Comment 6

3 years ago
Created attachment 8575417 [details]
firefox_forget-button_march-19-2015_facebook-timeline.png
(Assignee)

Comment 7

3 years ago
Created attachment 8575418 [details]
firefoxos_pinterest_march-18-2015_facebook-timeline.png
(Reporter)

Comment 8

3 years ago
Hi MT, I've reached out Niran about the Tomtom app. I'll post when I hear a response.
(Reporter)

Comment 9

3 years ago
(In reply to mternoway from comment #4)
> Created attachment 8575414 [details]
> mozilla-webmaker_pi-day_march-14-2015_facebook-timeline.png

Looks great! mmmMMMmmm coffee...
(Reporter)

Comment 10

3 years ago
(In reply to mternoway from comment #7)
> Created attachment 8575418 [details]
> firefoxos_pinterest_march-18-2015_facebook-timeline.png

Pinterest looks good.
(Reporter)

Comment 11

3 years ago
(In reply to mternoway from comment #6)
> Created attachment 8575417 [details]
> firefox_forget-button_march-19-2015_facebook-timeline.png

Can you add some more dazzle to this visual? My thinking is for the magic to make the feature more light-hearted.
(Reporter)

Comment 12

3 years ago
(In reply to mternoway from comment #5)
> Created attachment 8575415 [details]
> firefox-marketplace_outer-space-games_march-15-2015_facebook-timeline.png

I think this needs more indication of games. Perhaps drop the clouds, tilt the angle of the ship 45 degrees and add some alien ships in the background?
(Reporter)

Comment 13

3 years ago
I heard back from Niran. The Tomtom promotion is off, so request 11 is canceled.
(Assignee)

Comment 14

3 years ago
Created attachment 8575473 [details]
firefox_forget-button_march-19-2015_facebook-timeline.png

MJ, what about something more atmospheric like this...think it plays up the magic.
Attachment #8575417 - Attachment is obsolete: true
(Assignee)

Comment 15

3 years ago
Created attachment 8575477 [details]
firefox-marketplace_outer-space-games_march-15-2015_facebook-timeline.png

For Marketplace games post, can we compromise with the aliens! I would like to keep it looking 2D as opposed to 3D, similar to most of the space games found in Marketplace. Let me know what you think.
Attachment #8575415 - Attachment is obsolete: true
(Reporter)

Comment 16

3 years ago
(In reply to mternoway from comment #14)
> Created attachment 8575473 [details]
> firefox_forget-button_march-19-2015_facebook-timeline.png
> 
> MJ, what about something more atmospheric like this...think it plays up the
> magic.

Nice! I like it.
(Reporter)

Comment 17

3 years ago
(In reply to mternoway from comment #15)
> Created attachment 8575477 [details]
> firefox-marketplace_outer-space-games_march-15-2015_facebook-timeline.png
> 
> For Marketplace games post, can we compromise with the aliens! I would like
> to keep it looking 2D as opposed to 3D, similar to most of the space games
> found in Marketplace. Let me know what you think.

OK, this works. Thanks!
(Assignee)

Comment 18

3 years ago
Created attachment 8575484 [details]
firefox_bookmark-import_march-21-2015_facebook-timeline.png

MJ, what do you think about something like this for #14? The idea is to show a generic browser in the background with a Firefox browser in the foreground...the bouncing stars are to appear as if they are transitioning over.
(Assignee)

Comment 19

3 years ago
(In reply to M.J. Kelly from comment #13)
> I heard back from Niran. The Tomtom promotion is off, so request 11 is
> canceled.

Thanks for the heads up. I have something half finished in case we decide to promote this in the future.
(Reporter)

Comment 20

3 years ago
(In reply to mternoway from comment #18)
> Created attachment 8575484 [details]
> firefox_bookmark-import_march-21-2015_facebook-timeline.png
> 
> MJ, what do you think about something like this for #14? The idea is to show
> a generic browser in the background with a Firefox browser in the
> foreground...the bouncing stars are to appear as if they are transitioning
> over.

This works. Thanks!
(Reporter)

Comment 21

3 years ago
(In reply to mternoway from comment #19)
> (In reply to M.J. Kelly from comment #13)
> > I heard back from Niran. The Tomtom promotion is off, so request 11 is
> > canceled.
> 
> Thanks for the heads up. I have something half finished in case we decide to
> promote this in the future.

Yes, please do. It very well may come back around.
(Assignee)

Comment 22

3 years ago
Created attachment 8576037 [details]
mozilla-webmaker_pi-day_march-14-2015_twitter-timeline.png
(Assignee)

Comment 23

3 years ago
Created attachment 8576038 [details]
firefox_bookmark-import_march-21-2015_twitter-timeline.png
(Assignee)

Comment 24

3 years ago
Created attachment 8576039 [details]
firefox_forget-button_march-19-2015_twitter-timeline.png

Updated

3 years ago
Status: ASSIGNED → RESOLVED
Last Resolved: 3 years ago
Resolution: --- → FIXED
You need to log in before you can comment on or make changes to this bug.