Closed Bug 1142147 Opened 9 years ago Closed 9 years ago

Mozilla.org: New B2B content services pages

Categories

(www.mozilla.org :: Pages & Content, defect)

Development/Staging
defect
Not set
normal

Tracking

(Not tracked)

RESOLVED FIXED

People

(Reporter: malexis, Assigned: sgarrity)

References

Details

(Whiteboard: [kb=1688626] )

Attachments

(6 files, 8 obsolete files)

Whiteboard: [kb=1688626]
From Jen's email:

Target go live for mid-April, and it is tied to driving revenue through the sale of Tiles to advertising partners.

It should eventually be localized into French and German, but localization is not a blocker for launch.

Patrick will provide a first draft of the copy for copy editing.  And he has an outside firm that could create the video (he's going to share their info with me and Matej).

Patrick and I discussed using the Mission page (https://www.mozilla.org/en-US/mission/) as a template for this new project, as it hosts a video and links to additional content pages (this project will be more than 1 web page) and this would (hopefully) minimize the need for wireframes and design.
Can I get access to the google-doc? Thanks.
Flags: needinfo?(malexis)
(In reply to Steven Garrity [:sgarrity] from comment #2)
> Can I get access to the google-doc? Thanks.

done
Flags: needinfo?(malexis)
Let's put this at /about/partnerships/contentservices

And they will use the vanity url contentservices.mozilla.org
Or content.mozilla.org for the vanity url.
(In reply to Jennifer Bertsch [:jbertsch] from comment #5)
> Or content.mozilla.org for the vanity url.

Any concerns that this might be confusing? Without "services," it feels like it could relate to just about anything.
(In reply to Matej Novak [:matej] from comment #6)
> (In reply to Jennifer Bertsch [:jbertsch] from comment #5)
> > Or content.mozilla.org for the vanity url.
> 
> Any concerns that this might be confusing? Without "services," it feels like
> it could relate to just about anything.

I have a strong preference for content.mozilla.org and we have already been using it.  It intentionally avoids mention of Firefox products.  It might seem broad, but I don't think there is anything else in Mozilla it speaks to, is there?
Patrick, you went over a list of site sections during our call today. Could you list those out here on the bug? Thanks.
(In reply to Patrick Finch from comment #7)
> (In reply to Matej Novak [:matej] from comment #6)
> > (In reply to Jennifer Bertsch [:jbertsch] from comment #5)
> > > Or content.mozilla.org for the vanity url.
> > 
> > Any concerns that this might be confusing? Without "services," it feels like
> > it could relate to just about anything.
> 
> I have a strong preference for content.mozilla.org and we have already been
> using it.  It intentionally avoids mention of Firefox products.  It might
> seem broad, but I don't think there is anything else in Mozilla it speaks
> to, is there?

To me it sounds like it could be some kind of repo for content on our sites, but that could just be my copywriting bias.

If no one else has any concerns, I'm fine with it.

Also wondering if there's a broader strategy we should keep in mind. Would there ever be a need or use for something like services.mozilla.org?

If so, this could live at services.mozilla.org/content
Some notes/requirements from our kick-off:

https://etherpad.mozilla.org/mozorg-content-services-b2b-kickoff-2015-03-19

use mission page template
https://www.mozilla.org/en-US/mission/

sections: 

- intro 
- which tile is for you
- faq
- getting started with lead gen form - Sales Force
- privacy principles and use of data
- about content services
I checked in with Rainer and the video should be provided in 1920x1080 resolution in both in .mp4 (H264) and .webm formats. Let me know if any further detail is required.
Based on the content summary that Patrick provided, I've put together a simple start of how the pages could be structured.

So far, it includes the landing page:
https://www-demo3.allizom.org/b/en-US/contentservices/

and an example sub-page:
https://www-demo3.allizom.org/b/en-US/contentservices/start/

The sub-page example shows how a template could work for each of the sub-pages (What are Tiles, FAQ, etc.)
Assigning to Davie Weiss, who's going to be working on copy for this site.

David, welcome to Bugzilla. You're one of us now.
Assignee: nobody → thatstheway
I have a few outstanding questions about the form that were being discussed in an email thread.

The list of fields provided is:

Mandatory: 
Name
Company
Country
State (if country = US)
Phone number
Email address

Optional:
Address
Industry
Brand / Direct Response
Languages of interest
Countries of interest

This list specifies that State is required if country is US. However, the country field isn't a list, it is a free-form text entry box. This makes checking for US difficult (US, USA, U.S., 'mercah!', etc.).

Should that country choice change to a pull-down list, or should should state remain optional?

Also, "Address" is on the optional list. Is this referring to the "Address" text field (see https://www.mozilla.org/en-US/about/partnerships/), or is this referring to the "Address" text field and the related other address fields (City, State, Country, Zip/Postal-Code)?

Also, the existing form on /about/partnerships/ has separate fields for First and Last name. Should those remain separate, or should there be a single "Name" field?
OS: Mac OS X → All
Hardware: x86 → All
(In reply to Steven Garrity [:sgarrity] from comment #14)
> I have a few outstanding questions about the form that were being discussed
> in an email thread.

Apologies.  You're being kind.  What you mean is, "Patrick has not clarified yet".  :)

> The list of fields provided is:
> 
> Mandatory: 
> Name
> Company
> Country
> State (if country = US)
> Phone number
> Email address
> 
> Optional:
> Address
> Industry
> Brand / Direct Response
> Languages of interest
> Countries of interest
> 
> This list specifies that State is required if country is US. However, the
> country field isn't a list, it is a free-form text entry box. This makes
> checking for US difficult (US, USA, U.S., 'mercah!', etc.).
> 
> Should that country choice change to a pull-down list, or should should
> state remain optional?

Pull down list please.  State mandatory where USA is chosen, otherwise supress "state" as a field.

> Also, "Address" is on the optional list. Is this referring to the "Address"
> text field (see https://www.mozilla.org/en-US/about/partnerships/), or is
> this referring to the "Address" text field and the related other address
> fields (City, State, Country, Zip/Postal-Code)?

It should be address (street name and number and an additional 2 lines), city, zip/postal code.  State and Country are defined already.

> Also, the existing form on /about/partnerships/ has separate fields for
> First and Last name. Should those remain separate, or should there be a
> single "Name" field?

Single field is fine.
Hi Patrick-

Could you please just confirm that our Sales Force set up will take a single name field?

Thx,
Jen
To confirm the form contents/behaviour before we get into programming the logic, please confirm that the form mockup in this document is correct:

https://docs.google.com/document/d/1PrMk99KtwsZlQrvCnIMRKdMMLXerU3BdU5Wx1h5I3Ng/edit?usp=sharing

Thanks.
Flags: needinfo?(pfinch)
(In reply to Jennifer Bertsch [:jbertsch] from comment #16)
> Hi Patrick-
> 
> Could you please just confirm that our Sales Force set up will take a single
> name field?
> 
> Thx,
> Jen

Looking at records, it appeared to be a single name field, but logging in, I can evidently modify First and Last names, so it should be 2 fields - thanks for asking.
Flags: needinfo?(pfinch)
(In reply to Steven Garrity [:sgarrity] from comment #17)
> To confirm the form contents/behaviour before we get into programming the
> logic, please confirm that the form mockup in this document is correct:
> 
> https://docs.google.com/document/d/
> 1PrMk99KtwsZlQrvCnIMRKdMMLXerU3BdU5Wx1h5I3Ng/edit?usp=sharing
> 
> Thanks.

Reviewed and added comments, thank you.  I will get an answer on languages we are offering, but please do not treat it as a dependency - we can go ahead with free text for that field.  Thank you.
I have updated the document based on your feedback. Please confirm the updates, but I'll proceed with this for now.
(In reply to Steven Garrity [:sgarrity] from comment #20)
> I have updated the document based on your feedback. Please confirm the
> updates, but I'll proceed with this for now.

Updates look correct, thank you.  Do you need content for the Industry picklist?
(In reply to Patrick Finch from comment #21)
> Do you need content for the Industry picklist?

So far I've got the list from the /about/partnerships/ page:

Agriculture
Apparel
Banking
Biotechnology
Chemicals
Communications
Construction
Consulting
Education
Electronics
Energy
Engineering
Entertainment
Environmental
Finance
Food & Beverage
Government
Healthcare
Hospitality
Insurance
Machinery
Manufacturing
Media
Not For Profit
Other
Recreation
Retail
Shipping
Technology
Telecommunications
Transportation
Utilities

Let me know if these should change.
(In reply to Steven Garrity [:sgarrity] from comment #22)
> (In reply to Patrick Finch from comment #21)
> > Do you need content for the Industry picklist?
> 
> So far I've got the list from the /about/partnerships/ page:
> 
> Agriculture
> Apparel
> Banking
> Biotechnology
> Chemicals
> Communications
> Construction
> Consulting
> Education
> Electronics
> Energy
> Engineering
> Entertainment
> Environmental
> Finance
> Food & Beverage
> Government
> Healthcare
> Hospitality
> Insurance
> Machinery
> Manufacturing
> Media
> Not For Profit
> Other
> Recreation
> Retail
> Shipping
> Technology
> Telecommunications
> Transportation
> Utilities
> 
> Let me know if these should change.

That's fine, thank you.
Assigning bug over to Steven to add copy to the templates:
https://docs.google.com/document/d/1HkeHIFv-b5iF2H_mADu0dXhJemz7rl2KQ8CSw6gEzhg/edit

This is not final copy--it will need to be reviewed by legal and other stakeholders once it's up on demo.

Once copy is approved, then final changes.
Assignee: thatstheway → steven
New new copy has been imported into the templates. Please review on the demo server:

https://www-demo3.allizom.org/b/en-US/contentservices/
Looking great, Steven. A few initial thoughts on the landing page:

• I think the copy in the red box could just be "Content Services" since we're on a Mozilla page and the wordmark is right above it.

• The copy under "Introducing Suggested Tiles" and below the button feels really similar. Maybe we don't need both sentences.

• The button doesn't need the "»" after "Get started"

• It would be nice if we could get all the links on one line. Here's what I would suggest:

What are Tiles? »
FAQs »
User respect »
About »

Patrick, how does all that sound to you?
(In reply to Steven Garrity [:sgarrity] from comment #25)
> New new copy has been imported into the templates. Please review on the demo
> server:
> 
> https://www-demo3.allizom.org/b/en-US/contentservices/

Rough cut of the video is available on our CDN:

https://videos.cdn.mozilla.net/uploads/drafts/Moz_SuggestedTiles-V1.mp4

https://videos.cdn.mozilla.net/uploads/drafts/Moz_SuggestedTiles-V1.webm
(In reply to Matej Novak [:matej] from comment #26)
> Looking great, Steven. A few initial thoughts on the landing page:
> 
> • I think the copy in the red box could just be "Content Services" since
> we're on a Mozilla page and the wordmark is right above it.
> 
> • The copy under "Introducing Suggested Tiles" and below the button feels
> really similar. Maybe we don't need both sentences.
> 
> • The button doesn't need the "»" after "Get started"
> 
> • It would be nice if we could get all the links on one line. Here's what I
> would suggest:
> 
> What are Tiles? »
> FAQs »
> User respect »
> About »
> 
> Patrick, how does all that sound to you?

Matej's comments all sound fine - I need to do a more thorough review and include suggestions for graphics (which I will add in this bug).   We also have the rough cut of the video, so we can see how it all fits together.
Attached file pfinch_5515_edits.docx
pfinch site review comments 5th May 2015
(In reply to Steven Garrity [:sgarrity] from comment #25)
> New new copy has been imported into the templates. Please review on the demo
> server:
> 
> https://www-demo3.allizom.org/b/en-US/contentservices/

I added my review comments as a attachment 8601394 [details] for ease of use.  We may wish to discuss.  If we get these updates made, I think we're ready for legal review.

Matej - 2 comments on your comments:
1. I prefer "Mozilla Content Services" as the title - "Content Services" feels too generic.
2. We need to be consistent on tiles versus Tiles - I am open to your guidance.
Question: does this team have Salesforce integration in hand, or do I need to reach out to IT for support there?
(In reply to Patrick Finch from comment #30)
> (In reply to Steven Garrity [:sgarrity] from comment #25)
> 
> Matej - 2 comments on your comments:
> 1. I prefer "Mozilla Content Services" as the title - "Content Services"
> feels too generic.

I feel pretty strongly about not needing this. It feels unnecessarily repetitive. If you look at the page, you'll read it as "Mozilla Content Services" since the wordmark is right above it. As it is, I feel like I'm reading Mozilla twice. In general, I consider this a best practice, i.e. not repeating "Mozilla" when we're clearly in a Mozilla environment.

Can you live with that?

> 2. We need to be consistent on tiles versus Tiles - I am open to your
> guidance.

I would be in favor for using the uppercase throughout, but I think David had some thoughts on this.

David, could you comment on this point?
Flags: needinfo?(thatstheway)
(In reply to Matej Novak [:matej] from comment #32)
> (In reply to Patrick Finch from comment #30)
> > (In reply to Steven Garrity [:sgarrity] from comment #25)
> > 
> > Matej - 2 comments on your comments:
> > 1. I prefer "Mozilla Content Services" as the title - "Content Services"
> > feels too generic.
> 
> I feel pretty strongly about not needing this. It feels unnecessarily
> repetitive. If you look at the page, you'll read it as "Mozilla Content
> Services" since the wordmark is right above it. As it is, I feel like I'm
> reading Mozilla twice. In general, I consider this a best practice, i.e. not
> repeating "Mozilla" when we're clearly in a Mozilla environment.
> 
> Can you live with that?
> 

yes
I have made these content changes: https://www-demo3.allizom.org/en-US/contentservices/

Patrick, I do a URL for the "creative guidelines" link.

Also, for the screenshots to be added - can I get a higher-resolution version of those? Or just a version that hasn't been embedded into a Word doc? If there are particular builds available with this UI, I can take the screenshots myself.

(In reply to Patrick Finch from comment #31)
> Question: does this team have Salesforce integration in hand, or do I need
> to reach out to IT for support there?

I have the form setup, but I'm not sure how to test that the data is actually going where it needs to go. malexis, do you know who I should talk to about this?
Flags: needinfo?(pfinch)
Flags: needinfo?(malexis)
Hey Steven,

Looks like you missed a couple of small things from comment 26:

• The button doesn't need the "»" after "Get started"

• It would be nice if we could get all the links on one line. Here's what I would suggest:

What are Tiles? »
FAQs »
User respect »
About »

Thanks.
Attached image Suggested Tiles graphic (obsolete) —
Flags: needinfo?(pfinch)
Attached image Page Controls graphic (obsolete) —
(In reply to Steven Garrity [:sgarrity] from comment #34)
> I have made these content changes:
> https://www-demo3.allizom.org/en-US/contentservices/
> 
> Patrick, I do a URL for the "creative guidelines" link.

not sure what this means?  Do you have the Creative Guidelines docs?  There are actually two, one for Directory Tiles and one for Suggested Tiles.  I can add them here.
(In reply to Patrick Finch from comment #38)
> (In reply to Steven Garrity [:sgarrity] from comment #34)
> > I have made these content changes:
> > https://www-demo3.allizom.org/en-US/contentservices/
> > 
> > Patrick, I do a URL for the "creative guidelines" link.
> 
> not sure what this means?  Do you have the Creative Guidelines docs?  There
> are actually two, one for Directory Tiles and one for Suggested Tiles.  I
> can add them here.

(emailed to Steven, Bugzilla choked on the attachments)
Hi All -- On capitalizing/not capitalizing Tiles/tiles: 

Originally I styled it as tiles, lowercase, when talking about the interface elements generically, but Tiles when used with our product names, Suggested Tiles or Directory Tiles. 

Then I realized that we often use this word to refer to our advertising product, so I went with Tiles, throughout, and I tried to be consistent. 

Matej, how does that sound to you?
Flags: needinfo?(thatstheway)
(In reply to Patrick Finch from comment #38)
> > Patrick, I do a URL for the "creative guidelines" link.
> 
> not sure what this means?  Do you have the Creative Guidelines docs?  There
> are actually two, one for Directory Tiles and one for Suggested Tiles.  I
> can add them here.

Typo on my part. I meant to say I do NEED a URL for the creative guidelines. Now that you've attached the PDFs here, do these need to be hosted with the new pages?
(In reply to thatstheway from comment #40)
> Hi All -- On capitalizing/not capitalizing Tiles/tiles: 
> 
> Originally I styled it as tiles, lowercase, when talking about the interface
> elements generically, but Tiles when used with our product names, Suggested
> Tiles or Directory Tiles. 
> 
> Then I realized that we often use this word to refer to our advertising
> product, so I went with Tiles, throughout, and I tried to be consistent. 
> 
> Matej, how does that sound to you?

It sounds amazing! Let's make sure to give it one final pass to make sure we're consistent throughout.

Thanks.
(In reply to Steven Garrity [:sgarrity] from comment #41)
> (In reply to Patrick Finch from comment #38)
> > > Patrick, I do a URL for the "creative guidelines" link.
> > 
> > not sure what this means?  Do you have the Creative Guidelines docs?  There
> > are actually two, one for Directory Tiles and one for Suggested Tiles.  I
> > can add them here.
> 
> Typo on my part. I meant to say I do NEED a URL for the creative guidelines.
> Now that you've attached the PDFs here, do these need to be hosted with the
> new pages?

Yes please - I should have clarified that previously.
For reference: PDFs added to static.mozilla.com in r1142147. I'll update the demo site with the appropriate links next.
Patrick, for the Get Started page, the line:

> We also have a set of creative guidelines, which cover everything
> you need to know to build your own Tile.

Should "creative guidelines" be linking to Partner_Specs_Directory_Tiles.pdf or Partner_Specs_Suggested_Tiles.pdf?
Flags: needinfo?(pfinch)
(In reply to Matej Novak [:matej] from comment #35)
> Looks like you missed a couple of small things from comment 26:

I sure did. Fixed!

I have added the screenshots to the /tiles/ pages.

Need confirmation on my question from comment #45 to add the link to the PDF.
(In reply to Steven Garrity [:sgarrity] from comment #45)
> Patrick, for the Get Started page, the line:
> 
> > We also have a set of creative guidelines, which cover everything
> > you need to know to build your own Tile.
> 
> Should "creative guidelines" be linking to Partner_Specs_Directory_Tiles.pdf
> or Partner_Specs_Suggested_Tiles.pdf?

We need both, please update copy to

"We also have a set of creative guidelines, which cover everything you need to know to build your own Tile.  Download for Directory Tiles or Suggested Tiles."  with the different docs linked accordingly.
Flags: needinfo?(pfinch)
I have updated the copy to add the links to the two PDFs (https://www-demo3.allizom.org/en-US/contentservices/start/). Should there be links to these from anywhere else on the pages?
Thanks Steven. 

I have a couple more changes, per input I received in the last day.  Once we make those changes, I will submit for final approvals, and then we will just be waiting on the final cut of the video.  Great work - thank you.

1. On "Getting Started", I had intended that we remove the copy and only have:
"Glad you’re ready. So are we! 
    Please review our Frequently Asked Questions (link to FAQ).  We also have a set of creative guidelines, which cover everything you need to know to build your own Tile.
Then complete the contact form below, and we will be in touch shortly to discuss next steps."

Although reading back my input, this might not have come across very well.

2. On page https://www-demo3.allizom.org/en-US/contentservices/tiles/  please remove the present graphic, I will supply new graphics for Suggested and for Directory Tiles (there have been UI updates).

3. On Frequently Asked Questions, please remove the questions:
-What are the general requirements for engaging in a Tiles campaign?
-How do Tiles fit in with the larger Mozilla mission?

-the answer to this question: "Do you have any content guidelines?"
to 
"We are interested in content that will enhance a user’s experience of Firefox and which will add value for both them and the advertiser. There are certain categories of promotional content which we will not work with. Those include adult content, drugs/alcohol/tobacco, illegal gambling, weapons."

-the answer to this question, "What’s the potential reach?"
"Firefox reaches 100s of millions of people across 110 countries, including over 80 million in the US, and roughly a quarter of the world’s desktop Web users. Please contact us for information about our reach in specific markets."
Attached image Updated Suggested Tiles graphic (obsolete) —
Please add this graphic underneath the section for Suggested Tiles on 
https://www-demo3.allizom.org/en-US/contentservices/tiles/
(In reply to Patrick Finch from comment #50)
> Created attachment 8603361 [details]
> Updated Suggested Tiles graphic
> 
> Please add this graphic underneath the section for Suggested Tiles on 
> https://www-demo3.allizom.org/en-US/contentservices/tiles/

Aaron, do you have an equivalent comp for Directory Tiles please?
Flags: needinfo?(athornburgh)
Attached image 11 Directory Tiles MVP.png (obsolete) —
Here is a comp of Directory Tiles on New Tab.
Flags: needinfo?(athornburgh)
(In reply to Patrick Finch from comment #49)
> I have a couple more changes... [snip]

Patrick, I have these implemented on the demo server: https://www-demo3.allizom.org/b/en-US/contentservices/

Please let me know if I have missed anything or misunderstood. I wasn't completely sure about the exact placement of the two tiles images. Thanks.
The URL for the page has been moved to /about/partnerships/contentservices/, so to view the pages on the demo server, please use:

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/

Eventually, the content.mozilla.org domain will redirect to this URL.
(In reply to Steven Garrity [:sgarrity] from comment #54)
> The URL for the page has been moved to /about/partnerships/contentservices/,
> so to view the pages on the demo server, please use:
> 
> https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/
> 
> Eventually, the content.mozilla.org domain will redirect to this URL.

Steve, many thanks.  I will submit a couple of comments here and I will distribute this to biz and legal for final comments.  I will ask for all input by EOB Thursday, 14th, which will give us 7 days to make final edits before we go live on the 21st.

I am asking the Buddy Group to work with Rainer on timing for the final video asset.

We still need malexis to chime in on testing Salesforce integration.
(In reply to Steven Garrity [:sgarrity] from comment #54)
> The URL for the page has been moved to /about/partnerships/contentservices/,
> so to view the pages on the demo server, please use:
> 
> https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/
> 
> Eventually, the content.mozilla.org domain will redirect to this URL.

Could you advise when you think the vanity URL will resolve to this one?


Last changes from me:

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/

the placement of the graphics is fine

Please remove the sentence,
"To protect users’ privacy, Mozilla never shares personally identifiable information, always encrypts data in transmission and promptly discards all data after a week"
and change the sentence
"Firefox has over 350 million users worldwide, and Web usage continues to grow. Using Suggested Tiles, advertisers can quickly reach users across 110 countries in 17 different languages. "
to 
"Firefox has hundreds of millions of users worldwide, and over 80 million in the US. Using Suggested Tiles, advertisers can quickly reach users across 110 countries in 17 different languages."


https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/user-respect/

please change 
"User data is only shared with advertisers in aggregate form. "
to
"Tiles interaction data is only shared with partners in aggregate form. "

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/about/

please change
"Advertising is the primary way that the Web is funded, but it often comes at the expense of users, who want to access information and services with as few interruptions as possible."
to

"Advertising is the primary way that the Web is funded, but sometimes comes at the expense of users' experience, as users may want to access information and services with as few interruptions as possible."
(In reply to Matej Novak [:matej] from comment #42)
> (In reply to thatstheway from comment #40)
> > Hi All -- On capitalizing/not capitalizing Tiles/tiles: 
> > 
> > Originally I styled it as tiles, lowercase, when talking about the interface
> > elements generically, but Tiles when used with our product names, Suggested
> > Tiles or Directory Tiles. 
> > 
> > Then I realized that we often use this word to refer to our advertising
> > product, so I went with Tiles, throughout, and I tried to be consistent. 
> > 
> > Matej, how does that sound to you?
> 
> It sounds amazing! Let's make sure to give it one final pass to make sure
> we're consistent throughout.
> 
> Thanks.

Should I do that now (Monday 11AM PST)? I caught a few "tiles" and also have some general tightening improvements to suggest.
(In reply to Patrick Finch from comment #55)
> (In reply to Steven Garrity [:sgarrity] from comment #54)
> > The URL for the page has been moved to /about/partnerships/contentservices/,
> > so to view the pages on the demo server, please use:
> > 
> > https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/
> > 
> > Eventually, the content.mozilla.org domain will redirect to this URL.
> 
> Steve, many thanks.  I will submit a couple of comments here and I will
> distribute this to biz and legal for final comments.  I will ask for all
> input by EOB Thursday, 14th, which will give us 7 days to make final edits
> before we go live on the 21st.
> 
> I am asking the Buddy Group to work with Rainer on timing for the final
> video asset.

I can confirm we will have the video asset on the 20th, giving us time to populate the CDN for the 21st.
Steven,

I am getting input from a number of reviewers - I want to suggest a cut-off of the end of the week, and then I will provide you with all updates at the start of next week.  Alternatively, I can review and pass them to you 1-by-1.  Do you have a preference?

Patrick
(In reply to Patrick Finch from comment #59)
> Steven,
> 
> I am getting input from a number of reviewers - I want to suggest a cut-off
> of the end of the week, and then I will provide you with all updates at the
> start of next week.  Alternatively, I can review and pass them to you
> 1-by-1.  Do you have a preference?
> 
> Patrick

Either is fine - let's go with a bundle of updates at the start of next week. Thanks.
(In reply to Steven Garrity [:sgarrity] from comment #60)
> (In reply to Patrick Finch from comment #59)
> > Steven,
> > 
> > I am getting input from a number of reviewers - I want to suggest a cut-off
> > of the end of the week, and then I will provide you with all updates at the
> > start of next week.  Alternatively, I can review and pass them to you
> > 1-by-1.  Do you have a preference?
> > 
> > Patrick
> 
> Either is fine - let's go with a bundle of updates at the start of next
> week. Thanks.

I will let you choose.  I do not anticpate much more input than what is in comment 56 and this:


https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/ 

1. Please swap 
"Get the attention of millions of Web users interested in what you have to say."
with "Introducing Suggested Tiles"

2. There is a desire to direct more traffic to the "What are Tiles" page.  I wonder if you could explore seeing if we could make the (now) second header of "Introducing Suggested Tiles" into a hyperlink to that page too.

3. User respect, "respect" should be capitalised.

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/

4. "To protect users’ privacy, Mozilla never shares personally identifiable information, always encrypts data in transmission and promptly discards all data after a week."

Change to : To protect users’ privacy, Mozilla strictly limits what data we collect about users' interaction with Tiles. We don't collect browsing history, always encrypts data in transmission, and discard IP addresses after a week.

5. There is debate about the comps being accurate - I may get back with new ones.

6. "To protect users’ privacy, Mozilla never shares personally identifiable information, always encrypts data in transmission and promptly discards all data after a week."
Change to : To protect users’ privacy, Mozilla strictly limits what data we collect about users' interaction with Tiles. We don't collect browsing history, always encrypts data in transmission, and discard IP addresses after a week.

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/faq/

7. "Can you help me choose the best interest categories."
"Yes. We work with all our Suggested Tiles partners to define the most effective interest categories"

Change to :
"What input do I have over the interest categories?"
"We work with all our Suggested Tiles partners to define the most effective interest categories. Partners may provide suggestions for what URLs should be include. Mozilla's Content Services Team will actually define those categories."

8. "How do I see results?
We will work with you on your reporting requirements and provide what you need. For example, we can deliver impressions and click information. We recommend that you use a custom destination, to more easily reconcile our reports with your own."
change to

"How do I see results?
We will work with you on your reporting requirements and provide what you need. For example, we can deliver aggregate impressions and click information. We recommend that you use a custom destination, to more easily reconcile our reports with your own."


https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/user-respect/

9. "To deliver Suggested Tiles, our first targeted advertising product, "
please change to
"To deliver Suggested Tiles, our first advertising product directed towards users' interests,"


10.  "No personally identifiable information is shared. Mozilla applies strict limits to the data it uses to deliver Tiles products. Data is encrypted in transmission and the limited data that Mozilla collects, (specifically IP addresses), is deleted within a week of collection. User data is only shared with advertisers in aggregate form."
change to 
Change to: "We strictly limit data collection. Data is encrypted in transmission and the limited data that Mozilla collects is anonymized and aggregated a week of collection. User data is only shared with advertisers in aggregate form."

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/about/

11. "Content Services helps to sustain the Mozilla mission with innovative advertising products and services that raise revenue while enhancing the user’s experience and agency. "
change to
 "Content Services helps to sustain the Mozilla mission with innovative advertising products and services that raise revenue while enhancing the user’s experience and control." 

12.  "Our first targeted product, Suggested Tiles, lays the foundation for our user-centric approach" 
change to 
"Our first interest-directed product, Suggested Tiles, lays the foundation for our user-centric approach"
(In reply to Patrick Finch from comment #61)
> (In reply to Steven Garrity [:sgarrity] from comment #60)
> > (In reply to Patrick Finch from comment #59)
> > > Steven,
> > > 
> > > I am getting input from a number of reviewers - I want to suggest a cut-off
> > > of the end of the week, and then I will provide you with all updates at the
> > > start of next week.  Alternatively, I can review and pass them to you
> > > 1-by-1.  Do you have a preference?
> > > 
> > > Patrick
> > 
> > Either is fine - let's go with a bundle of updates at the start of next
> > week. Thanks.
> 
> I will let you choose.  I do not anticpate much more input than what is in
> comment 56 and this:
> 
> 
> https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/ 
> 
> 1. Please swap 
> "Get the attention of millions of Web users interested in what you have to
> say."
> with "Introducing Suggested Tiles"
> 
> 2. There is a desire to direct more traffic to the "What are Tiles" page.  I
> wonder if you could explore seeing if we could make the (now) second header
> of "Introducing Suggested Tiles" into a hyperlink to that page too.

I worry that's going to compete with the button CTA. It starts to get confusing about what we're asking a visitor to this site to do.

I also find it odd to swap those copy lines. The longer one is going to get really big at that font size.

Any chance we can rethink this?


> 3. User respect, "respect" should be capitalised.
> 
> https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/

This goes against our style for subheads and text links. Why "respect" in particular and not other words?


> 4. "To protect users’ privacy, Mozilla never shares personally identifiable
> information, always encrypts data in transmission and promptly discards all
> data after a week."
> 
> Change to : To protect users’ privacy, Mozilla strictly limits what data we
> collect about users' interaction with Tiles. We don't collect browsing
> history, always encrypts data in transmission, and discard IP addresses
> after a week.

This should be:

To protect users’ privacy, Mozilla strictly limits what data we collect about users' interaction with Tiles. We don't collect browsing history, always encrypt data in transmission and discard IP addresses after a week.


> 6. "To protect users’ privacy, Mozilla never shares personally identifiable
> information, always encrypts data in transmission and promptly discards all
> data after a week."
> Change to : To protect users’ privacy, Mozilla strictly limits what data we
> collect about users' interaction with Tiles. We don't collect browsing
> history, always encrypts data in transmission, and discard IP addresses
> after a week.

Same as above:

This should be:

To protect users’ privacy, Mozilla strictly limits what data we collect about users' interaction with Tiles. We don't collect browsing history, always encrypt data in transmission and discard IP addresses after a week.


> 10.  "No personally identifiable information is shared. Mozilla applies
> strict limits to the data it uses to deliver Tiles products. Data is
> encrypted in transmission and the limited data that Mozilla collects,
> (specifically IP addresses), is deleted within a week of collection. User
> data is only shared with advertisers in aggregate form."
> change to 
> Change to: "We strictly limit data collection. Data is encrypted in
> transmission and the limited data that Mozilla collects is anonymized and
> aggregated a week of collection. User data is only shared with advertisers
> in aggregate form."

Should the last "of" be "from" in the above?


Thanks.
(In reply to Matej Novak [:matej] from comment #62)
> > 
> > 2. There is a desire to direct more traffic to the "What are Tiles" page.  I
> > wonder if you could explore seeing if we could make the (now) second header
> > of "Introducing Suggested Tiles" into a hyperlink to that page too.
> 
> I worry that's going to compete with the button CTA. It starts to get
> confusing about what we're asking a visitor to this site to do.
> 
> I also find it odd to swap those copy lines. The longer one is going to get
> really big at that font size.
> 
> Any chance we can rethink this?

Sure - do you have any suggestions?  The ask is to make the About Tiles 

> > 3. User respect, "respect" should be capitalised.
> > 
> > https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/
> 
> This goes against our style for subheads and text links. Why "respect" in
> particular and not other words?

From the home page, it looks strange.  I am fine with the style on the navigation in the rest of the site, but it looks like out of place compared to the other items.  That is the the concern.  If consistency trumps that concern, we can override it.



> > 10.  "No personally identifiable information is shared. Mozilla applies
> > strict limits to the data it uses to deliver Tiles products. Data is
> > encrypted in transmission and the limited data that Mozilla collects,
> > (specifically IP addresses), is deleted within a week of collection. User
> > data is only shared with advertisers in aggregate form."
> > change to 
> > Change to: "We strictly limit data collection. Data is encrypted in
> > transmission and the limited data that Mozilla collects is anonymized and
> > aggregated a week of collection. User data is only shared with advertisers
> > in aggregate form."
> 
> Should the last "of" be "from" in the above?

no, this:
"We strictly limit data collection. Data is encrypted in transmission and the limited data that Mozilla collects is anonymized and aggregated the week of collection. User data is only shared with advertisers in aggregate form."
Josh, we're looking for help confirming that the form we've added in this bug (https://github.com/mozilla/bedrock/tree/bug-1142147-content-services) is actually submitting info appropriately to salesforce.

The page is on demo3: https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/start/
Flags: needinfo?(jmize)
(In reply to Patrick Finch from comment #63)
> (In reply to Matej Novak [:matej] from comment #62)
> > > 
> > > 2. There is a desire to direct more traffic to the "What are Tiles" page.  I
> > > wonder if you could explore seeing if we could make the (now) second header
> > > of "Introducing Suggested Tiles" into a hyperlink to that page too.
> > 
> > I worry that's going to compete with the button CTA. It starts to get
> > confusing about what we're asking a visitor to this site to do.
> > 
> > I also find it odd to swap those copy lines. The longer one is going to get
> > really big at that font size.
> > 
> > Any chance we can rethink this?
> 
> Sure - do you have any suggestions?  The ask is to make the About Tiles 

Was there supposed to be more to this sentence?


> > > 3. User respect, "respect" should be capitalised.
> > > 
> > > https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/
> > 
> > This goes against our style for subheads and text links. Why "respect" in
> > particular and not other words?
> 
> From the home page, it looks strange.  I am fine with the style on the
> navigation in the rest of the site, but it looks like out of place compared
> to the other items.  That is the the concern.  If consistency trumps that
> concern, we can override it.

Yeah, it looks inconsistent because the other links and subheads all have proper names in them, but "User respect" is correct based on our style and I'd prefer to keep it that way.


> > > 10.  "No personally identifiable information is shared. Mozilla applies
> > > strict limits to the data it uses to deliver Tiles products. Data is
> > > encrypted in transmission and the limited data that Mozilla collects,
> > > (specifically IP addresses), is deleted within a week of collection. User
> > > data is only shared with advertisers in aggregate form."
> > > change to 
> > > Change to: "We strictly limit data collection. Data is encrypted in
> > > transmission and the limited data that Mozilla collects is anonymized and
> > > aggregated a week of collection. User data is only shared with advertisers
> > > in aggregate form."
> > 
> > Should the last "of" be "from" in the above?
> 
> no, this:
> "We strictly limit data collection. Data is encrypted in transmission and
> the limited data that Mozilla collects is anonymized and aggregated the week
> of collection. User data is only shared with advertisers in aggregate form."

Ah yes, that makes sense. Thanks.
Flags: needinfo?(malexis)
(In reply to Matej Novak [:matej] from comment #65)
> (In reply to Patrick Finch from comment #63)
> > (In reply to Matej Novak [:matej] from comment #62)
> > > > 
> > > > 2. There is a desire to direct more traffic to the "What are Tiles" page.  I
> > > > wonder if you could explore seeing if we could make the (now) second header
> > > > of "Introducing Suggested Tiles" into a hyperlink to that page too.
> > > 
> > > I worry that's going to compete with the button CTA. It starts to get
> > > confusing about what we're asking a visitor to this site to do.
> > > 
> > > I also find it odd to swap those copy lines. The longer one is going to get
> > > really big at that font size.
> > > 
> > > Any chance we can rethink this?
> > 
> > Sure - do you have any suggestions?  The ask is to make the About Tiles 
> 
> Was there supposed to be more to this sentence?
> 

Yes - not sure what happened.  The ask is to make the "What Are Tiles?" page a little more prominent.  I think this late in the day, we should stick with plan A and make sure that the "Get Started" button is most prominent.  If you have any smart ideas about making "What Are Tiles)" more discoverable too, you can expect me to be receptive to them.
(In reply to Patrick Finch from comment #66)
> (In reply to Matej Novak [:matej] from comment #65)
> > (In reply to Patrick Finch from comment #63)
> > > (In reply to Matej Novak [:matej] from comment #62)
> > > > > 
> > > > > 2. There is a desire to direct more traffic to the "What are Tiles" page.  I
> > > > > wonder if you could explore seeing if we could make the (now) second header
> > > > > of "Introducing Suggested Tiles" into a hyperlink to that page too.
> > > > 
> > > > I worry that's going to compete with the button CTA. It starts to get
> > > > confusing about what we're asking a visitor to this site to do.
> > > > 
> > > > I also find it odd to swap those copy lines. The longer one is going to get
> > > > really big at that font size.
> > > > 
> > > > Any chance we can rethink this?
> > > 
> > > Sure - do you have any suggestions?  The ask is to make the About Tiles 
> > 
> > Was there supposed to be more to this sentence?
> > 
> 
> Yes - not sure what happened.  The ask is to make the "What Are Tiles?" page
> a little more prominent.  I think this late in the day, we should stick with
> plan A and make sure that the "Get Started" button is most prominent.  If
> you have any smart ideas about making "What Are Tiles)" more discoverable
> too, you can expect me to be receptive to them.

We could lose the caption under the video and move those four links up a bit, but that's probably the best we could do without a bigger rethink of the page.
(In reply to Matej Novak [:matej] from comment #67)
> (In reply to Patrick Finch from comment #66)
> > (In reply to Matej Novak [:matej] from comment #65)
> > > (In reply to Patrick Finch from comment #63)
> > > > (In reply to Matej Novak [:matej] from comment #62)
> > > > > > 
> > 
> > Yes - not sure what happened.  The ask is to make the "What Are Tiles?" page
> > a little more prominent.  I think this late in the day, we should stick with
> > plan A and make sure that the "Get Started" button is most prominent.  If
> > you have any smart ideas about making "What Are Tiles)" more discoverable
> > too, you can expect me to be receptive to them.
> 
> We could lose the caption under the video and move those four links up a
> bit, but that's probably the best we could do without a bigger rethink of
> the page.

Please try it and make a call on whether or not you believe it is successful - I defer to your judgement.
(In reply to Steven Garrity [:sgarrity] from comment #64)
> Josh, we're looking for help confirming that the form we've added in this
> bug (https://github.com/mozilla/bedrock/tree/bug-1142147-content-services)
> is actually submitting info appropriately to salesforce.
> 
> The page is on demo3:
> https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/start/

I just tested the form and verified that the info is appearing in salesforce, but there are a couple of issues:

1. The number I entered into the "mobile" field is not showing up in salesforce.
2. When I selected a country other than the US, the "State" field defaulted to AL and appears in the address instead of the "Province / Region" information I filled out.
Flags: needinfo?(jmize)
Blocks: 1165757
(In reply to Patrick Finch from comment #56)
> Could you advise when you think the vanity URL will resolve to this one?

This will need to be updated by IT. I have filed https://bugzilla.mozilla.org/show_bug.cgi?id=1165757 to get this done. Please confirm that the Google Analytics info in redirect URL in that bug is accurate (I copied it from the original bug that setup the content.mozilla.org->mozilla.org/about/partnerships/ redirect).
The demo3 server has been updated with the latest content edits. Please review as there were a few were there was some back-and-forth, and I wasn't sure where they landed.

Also, what is the URL for the "Partner Specs" link in this line on the FAQ page?

> See our <a href="#TODO">Partner Specs</a> for more details.

Thanks.
(In reply to Steven Garrity [:sgarrity] from comment #71)

> Also, what is the URL for the "Partner Specs" link in this line on the FAQ
> page?
> 
> > See our <a href="#TODO">Partner Specs</a> for more details.
> 
> Thanks.

These are the creative guidelines mentioned in comment 47.  Please change the verbiage here to "creative guidelines" for consistency.
(In reply to Steven Garrity [:sgarrity] from comment #71)
> The demo3 server has been updated with the latest content edits. Please
> review as there were a few were there was some back-and-forth, and I wasn't
> sure where they landed.

I'm traveling right now, I will do a full review by tomorrow morning your time.  thanks for all the work.
The "Province/Region" field isn't being populated because the field name doesn't match a field name in Salesforce. In Salesforce, there's a single field for "State/Province" named "state". In this form, there's a field named "province" and a field named "state". I think what should happen is, if the user has chosen any country other than United States, the value in "province" should be set as the value for "state" when the form is processed in mozorg/views.py.

As for the mobile number, something odd is going on. There are two "mobile" fields in Salesforce. One appears to be built-in, while one is a custom field. I could not get the built-in "mobile" to populate, though I could get the custom field to populate by doing something like this in mozorg/views.py:

mobile = data.pop('mobile')
data['00NU0000004ELEK'] = mobile

FWIW, the custom "mobile" field seems to be the one that shows up in the lead view, so I'd say that's the one to use.
(In reply to Steven Garrity [:sgarrity] from comment #71)
> The demo3 server has been updated with the latest content edits. Please
> review as there were a few were there was some back-and-forth, and I wasn't
> sure where they landed.

Yes, all corrections are there, thank you.  I have one more, as we have a duplication of content, on 

https://www-demo3.allizom.org/en-US/about/partnerships/contentservices/tiles/

please remove this duplicative paragraph:

Suggested Tiles deliver relevant content to the user while respecting their privacy. Firefox users remain in complete control of their experience. Interest categories are constructed from browsing history in such as not to expose the user’s own history, and all data generated by Tiles is stored on a restricted access server and anonymised within 7 days.
(In reply to Patrick Finch from comment #75)
> please remove this duplicative paragraph:

Done.
Attached image Directory Tiles MVP.png (obsolete) —
Updated directory tiles comp
Attachment #8603367 - Attachment is obsolete: true
Attached image History Tiles MVP.png (obsolete) —
Updated history tiles comp.
Attachment #8601713 - Attachment is obsolete: true
Attached image Page Controls - Active.png (obsolete) —
Updated page controls.
Attachment #8601715 - Attachment is obsolete: true
The images in comment 78 and comment 79 are using the new (not yet approved) Mozilla wordmark. They're also using the dino head, which we don't use anymore.

Can we update or not use those?
Attached image Directory Tiles MVP.png (obsolete) —
Updated to show correct Mozilla wordmark and favicon.
Attachment #8607581 - Attachment is obsolete: true
Attached image Directory Tiles MVP.png
Updated to show correct Mozilla wordmark and favicon.
Attachment #8607580 - Attachment is obsolete: true
Attachment #8607618 - Attachment is obsolete: true
Attached image History Tiles MVP.png
Updated to show correct Mozilla wordmark and favicon.
Attachment #8603361 - Attachment is obsolete: true
Updated to show correct Mozilla wordmark and favicon.
Attachment #8607582 - Attachment is obsolete: true
Thanks!
Final thing from me (I think), we have an updated video asset:

https://videos.cdn.mozilla.net/uploads/contentservices/sugestedTiles.mp4

https://videos.cdn.mozilla.net/uploads/contentservices/sugestedTiles.webm

We will get a higher resolution version, but I think this works for the site.
Screenshots are updated, video is updated, and I think pmac has the Salesforce issues addressed. Demo3 server is updated accordingly.
Jon, can you re-test the issues you brought up in comment #74? Thanks for the help.
Flags: needinfo?(jon)
The mobile phone issue seems to be resolved, though there's still an issue with State/Province.

Due to client-side validation, the form cannot submit if a state is not selected from the drop down.

I pulled the branch locally and removed validation for state and the submission worked as expected - the value entered in the "Province / Region" field is transferred to the "state" field in the view and is sent on to Salesforce.
Flags: needinfo?(jon)
Commits pushed to master at https://github.com/mozilla/bedrock

https://github.com/mozilla/bedrock/commit/cc1b9231b678e80ca6502299d323606eef765b60
Bug 1142147 New B2B content services pages

https://github.com/mozilla/bedrock/commit/b77a7661ca6842741be5a6df15c304114cb36b07
Bug 1142147: Fix fields for SalesForce.
* Add blank initial option for state field.
* Send success response with honeypot failure for both SF forms.
* Add tests for content services view.
* Require state field only when country is US.

https://github.com/mozilla/bedrock/commit/eaa165dd96c9dd2979495660e32aca46e1a91a05
Merge pull request #2924 from sgarrity/bug-1142147-content-services

Bug 1142147 Content Services pages
Suggested Tiles screenshot
Late tweak:

Please could we replace the second image on this page
https://www.mozilla.org/en-US/about/partnerships/contentservices/tiles/
with this attachment 8608866 [details] ?

Thanks.
Patrick, is it OK to get this live early next week? We don't do Friday pushes unless urgent.
Flags: needinfo?(pfinch)
(In reply to Mike Alexis [:malexis] from comment #93)
> Patrick, is it OK to get this live early next week? We don't do Friday
> pushes unless urgent.

Apologies for not responding last night.  The issue does cause some exposure, but it has not been picked up yet.  Monday should be fine if you are not pushing updates today.
Flags: needinfo?(pfinch)
(In reply to Patrick Finch from comment #94)
> (In reply to Mike Alexis [:malexis] from comment #93)
> > Patrick, is it OK to get this live early next week? We don't do Friday
> > pushes unless urgent.
> 
> Apologies for not responding last night.  The issue does cause some
> exposure, but it has not been picked up yet.  Monday should be fine if you
> are not pushing updates today.

Since Monday is a holiday in the US, would that mean this wouldn't get pushed until Tuesday?
Commits pushed to master at https://github.com/mozilla/bedrock

https://github.com/mozilla/bedrock/commit/f3d96026a9b4561534126a62a9320190036481c6
Bug 1142147 Update content services screenshot

https://github.com/mozilla/bedrock/commit/848a4ec4b78fa353ae3d41bf272d3fe768fc47ee
Merge pull request #3006 from sgarrity/bug-1142147-image-update

Bug 1142147 Update content services screenshot
Status: NEW → RESOLVED
Closed: 9 years ago
Resolution: --- → FIXED
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