1147512 - View Source Landing Page Copy

Status: RESOLVED FIXED

(Marketing :: Copy, task)

Description

[Ben (:bensternthal)]

This bug tracks completion of the copy for the WebConf landing website.

We already had the design bug, adding this copy bug to aid in tracking.

So not new work.. just better organized :)

Comment 1

[Matej Novak [:matej]]

WIP docs:

https://docs.google.com/a/mozilla.com/document/d/1ZIVgkarAXN_cwD-coefI8ozaNhK-0AJRyB5NA7mNgw0/edit

https://docs.google.com/a/mozilla.com/document/d/1Aux6hbUuwt8TK_sjBBtWilzt-37HY3Le6ukf3u4kFgg/edit

Putting them here so I don't lose track of them.

Comment 2

[Matej Novak [:matej]]

Here's a first draft of copy for the site:

https://docs.google.com/a/mozilla.com/document/d/1y6FxjS39l_Mp_xokBKqfnxGzgfxpgCG-v6a_DB8z_vc/edit

You'll see that I strayed from the outline quite a bit, so all comments and feedback are welcome.

Just a note that I'm off tomorrow and Monday, but I'll be able to make edits when I'm back on Tuesday.

Comment 3

[Stormy Peters]

If my comments are addressed in a way that meets with Diane and Ben's approval, I am good with the copy.

Comment 4

[Ben (:bensternthal)]

Sean:

Based on the last comment can we move forward with the layout? The outstanding issues from what I can tell would not change the design.

If we can get the layout to the dev team and tweak the copy after, we can save some time.

Comment 5

[Sean Martell]

Hey all,

Sorry for the delay. Crazy week.

Here is the PSD for the desktop layout. I adjusted based on feedback and latest copy deck.
http://people.mozilla.org/~smartell/viewsource/viewsource_homepage-desktop.psd

What to expect early next week:
- mobile layout
- form thoughts

Comment 6

[Lizz Noonan - she/her (:lizzn)]

Reopening. We need to change some copy based on the slight change in messaging/strategic platform. I will share back for your approval later in the week, Matej.

Comment 7

[Lizz Noonan - she/her (:lizzn)]

Hey there! We made some changes - we just shortened the paragraph to be one line, really. 

The changes are highlighted in yellow - please make any edits or approve so we can implement on the page ASAP. 

https://docs.google.com/document/d/1y6FxjS39l_Mp_xokBKqfnxGzgfxpgCG-v6a_DB8z_vc/edit

Also, here's the latest on the theme/messaging doc, in case you're curious as to its current state: https://docs.google.com/document/d/1u5NxNw_WToLvpUFFbjxTBE6clE0j7sDAv4MOpkcOQPs/edit

Thanks!
Lizz

Comment 8

[Matej Novak [:matej]]

The last line felt a little tacked on and almost like another CTA. Given that the links to Twitter and the mailing list are so prominent in the design, I removed those mentions from the body copy and tightened up the last paragraph. I think it's working well now.

Thanks.

Comment 9

[Matej Novak [:matej]]

OK, copy is really really (really) good to go now.

Comment 10

[Matej Novak [:matej]]

One added note: I'd like to get Sean to look at this since there's less copy now and I want to make sure it still works with the layout. Should we file a separate bug for that?

Comment 11

[Lizz Noonan - she/her (:lizzn)]

(In reply to Matej Novak [:matej] from comment #10)
> One added note: I'd like to get Sean to look at this since there's less copy
> now and I want to make sure it still works with the layout. Should we file a
> separate bug for that?

I'll reopen the design bug. Thanks!

Comment 12

[Jennifer Balaco]

Hey Lizz, 

Is this bug good to close for now? Or are you thinking that you'll use it for the full site copy as well?

Comment 13

[Lizz Noonan - she/her (:lizzn)]

(In reply to Jennifer Balaco from comment #12)
> Hey Lizz, 
> 
> Is this bug good to close for now? Or are you thinking that you'll use it
> for the full site copy as well?

I can open new bugs, to make the tracking process easier. Thanks for checking!