Shape of the Web Facebook image

RESOLVED FIXED

Status

Marketing
Design
RESOLVED FIXED
3 years ago
3 years ago

People

(Reporter: Gregory Jost, Assigned: Lee Tom)

Tracking

(Blocks: 1 bug)

Details

Attachments

(3 attachments)

(Reporter)

Description

3 years ago
>>Project/Request Title:
Shape of the Web Facebook image

>>Project Overview:
During the soft launch of the Shape of the Web website, we'd like to test messaging on Facebook  (this will help us optimize for the public launch in the summer).



>> Creative Help Needed:
Copy:    No 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:

> Visual:
- 1 SOTW visual (1200x627px): can be derived from the GOOD email creative (https://bugzilla.mozilla.org/show_bug.cgi?id=1150129#c19) with two notable changes:
1/ I am told it also needs to be brighter so it "pops" more for Facebook feeds. What can we do to make it louder? 
2/ No copy on the visual, this will impact the use of space & density...

> Deadline:
4/30 - is that reasonable?

>>CTA and Design:
See above

>>Expected Launch Date:
2015-05-05

>>Mozilla Goal:
Shape of the Web

>>Mozilla Creative Collective:
No

>>Points of Contact:
jcollings@mozilla.com, gjost@mozilla.com, ehull@mozilla.com
(Reporter)

Updated

3 years ago
Due Date: 2015-04-24 → 2015-04-30
No longer depends on: 1150728

Updated

3 years ago
Assignee: jbalaco → ltom
Status: NEW → ASSIGNED
(Reporter)

Updated

3 years ago
Due Date: 2015-04-30 → 2015-05-01
(Assignee)

Comment 1

3 years ago
Created attachment 8600017 [details]
sotw_facebook_header_1200x627_white.jpg

Here is a white version and a green version.

I'm not sure where FB will crop the full-size image for the promo in the feed, but we can make some adjustments to placement as we go.
(Assignee)

Comment 2

3 years ago
Created attachment 8600020 [details]
sotw_facebook_header_1200x627_green.jpg
(Reporter)

Comment 3

3 years ago
Hey Lee,
Just reviewed with MEM and we would prefer using the background color used for the email. Everything else looks good and is fine by us. Is it possible to get a new version based on attachment 8600017 [details] with the updated color? Thanks!
Flags: needinfo?(ltom)
(Assignee)

Comment 4

3 years ago
Created attachment 8600930 [details]
sotw_facebook_header_1200x627.jpg

Hey Greg, 
Here's a version with the same background to the GOOD email. Let me know if you need anything else.
Flags: needinfo?(ltom)
(Reporter)

Comment 5

3 years ago
Thanks Lee! Looking good. I think that's all we need at this point.

Comment 6

3 years ago
Closing this out now.
Status: ASSIGNED → RESOLVED
Last Resolved: 3 years ago
Resolution: --- → FIXED
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