1204157 - October 2015 - Localization - Ongoing Snippet

Status: RESOLVED FIXED

(Snippets :: Campaign, task)

Description

[Jessica]

Please see content below for ongoing snippet localizations.

Thanks!
Jessica
--------------------------------------------

Due Date:  October 12th

Desktop snippets
Locales: de, fr, pt-BR, es, ru
180 characters max

Firefox for Android, rated 5-stars by more than a million users. Get it for your smartphone or tablet.
Link:  http://mzl.la/1Id8kQt

The wait is almost over! Firefox for iOS is coming soon. Sign up to be among the first to know.
Link:  https://www.mozilla.org/newsletter/ios/ 

-Restock alert! Mozilla Gear has new goods on the virtual shelves. Get some fun gear, and support the mission in style.
Link:  https://gear.mozilla.org/

Try Webmaker for Android, a better way to discover, create and share the mobile Web. Download the app to your Android and start creating.
Link:  Webmaker app: http://mzl.la/webmaker

Every time you choose Firefox, you're making a difference. Thanks for helping keep the Web free and open.
Link:  www.mozilla.org  Purpose of this is to thank our users.

High five for October's Red Panda of the Month!
Link:  No link, just image of Red Panda in the logo.  Purpose to delight our users.

Cut through the clutter in one click. Toggle on Reader View to strip away a site's busy buttons, ads and background images. Learn how.
Link:  https://support.mozilla.org/kb/firefox-reader-view-clutter-free-web-pages

They say that the eyes are the windows to the soul. Cast your eyes on these soulful themes.
Link:  https://addons.mozilla.org/firefox/collections/mozmj/eyes/

Keep your most-visited websites top of mind and on the top of your Firefox Window. It's easy with the Bookmarks Toolbar. Here's how.
Link:  https://support.mozilla.org/kb/bookmarks-toolbar-display-favorite-websites



Locales: hu, ro
180 characters max
Firefox OS is now available in Romania! Stay connected, entertained and organized with a new smartphone from the champion of the open Web. Get a phone today.
Link:  https://www.mozilla.org/en-US/firefox/os/2.0/

Locales: it, pl
180 characters max
With Pocket, save Web content — articles, videos, web pages — directly from Firefox to explore later on your own time, even offline. Try Pocket for Firefox now.
Link:  https://getpocket.com/firefox/

Locales: de
NO character limit (but best to keep short if possible to mirror EN characters).

-Promoting an open Web is at the core of Mozilla's non-profit mission, and we love seeing people run with it. At the University of Toronto, Madeleine and 10 others in the Mozilla Science Study Group planned a semester of open science lessons. Way to be Moz-awesome!
-Meet Suchita, who brings Mozilla's non-profit mission to life. She taught herself to code using our free tools, and now she’s making a bigger impact by teaching people in her Pune, Inda community about the Web. Way to be Moz-awesome, Suchita!
-As a non-profit, Mozilla takes Web literacy to a global scale by keeping our tools free for all. Meet Bastian Gruber who introduced Berlin artists to creative coding techniques by using Mozilla’s Thimble tool. Way to be Moz-awesome, Bastian!
Link:  none, MoFo impact story.  this is a “story-telling” piece describing how Mozilla as a non-profit is able to impact both society and the web.  

-As a non-profit, Mozilla takes Web literacy to a global scale by keeping our tools free for all. Meet Bastian Gruber who introduced Berlin artists to creative coding techniques by using Mozilla’s Thimble tool. Way to be Moz-awesome, Bastian!
Link: none, MoFo impact story.  this is a “story-telling” piece describing how Mozilla as a non-profit is able to impact both society and the web. 

-Dear Firefox users: will you donate to Mozilla, the non-profit organization behind Firefox? If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Mozilla, the maker of Firefox, is a non-profit, and we rely on your donations for support. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Mozilla, the non-profit behind Firefox, works continuously to protect the Web. Will you help us continue our mission to promote openness, innovation and opportunity online? If everyone reading this chipped in €3, we would be supported for another year. Donate to Mozilla today.
-Mozilla has one shareholder: you. As a non-profit, we can do more to protect the Web with your donations. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Mozilla, the organization behind Firefox, is proudly non-profit, non-corporate and non-compromised. Will you help us work for a free and open Web for all? If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-A donation to Mozilla helps keep the Web open and free from corporate control. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Mozilla is proudly non-profit, non-corporate and non-compromised. Will you help us stand for an open Web for all? If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-As a non-profit, Mozilla can do more with your donations. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Take a personal stand against big data and donate to Mozilla. As a non-profit, we're protecting your rights on the Web. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Think protecting the Web is important work? So does Mozilla, and we focus on that every day. Every donation helps us stay true to our non-profit mission. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
-Dear Firefox users: every donation helps Mozilla stay true to our non-profit mission to promote openness, innovation and opportunity on the Web. If everyone reading this chipped in €3, we would be supported for another year. Donate now.
Link:  https://sendto.mozilla.org/page/contribute/givenow-seq?source=base_url#page


Mobile snippets
Locales: de, fr, pt-BR, es, ru
140 characters max

-Mozilla Gear has new goods on the virtual shelves. Visit the store.
Link:  https://gear.mozilla.org/

-Try Webmaker for Android, a better way to discover, create and share the mobile Web.
Link:  Webmaker app: http://mzl.la/webmaker

Every time you choose Firefox, you help keep the Web free and open. Thanks!
Link: none.   Purpose is to thank our users.

Tap the book icon in your address bar to switch on a beautiful Reader View. Learn more.
Link: https://support.mozilla.org/kb/view-articles-reader-view-firefox-android

Looking for your computer's bookmarks? Sync them to your Android with a Firefox Account.
Link:  www.mozilla.org/sync

They say that the eyes are the windows to the soul. Cast your gaze on soulful themes.
Link:   https://addons.mozilla.org/firefox/collections/mozmj/eyes/


Quickly share content in just a tap. Watch to learn how to quick share.
Link:  https://www.youtube.com/watch?v=a5nNPf-Uosc


TILES:
Locales: de, fr, pt-BR, es, ru
30 characters max

Title: Mozilla Gear
Static: Restock alert! New Mozilla swag on the shelves
Rollover: Shop the new gear
Link:   https://gear.mozilla.org/


Title: Pocket for Firefox
Static: Save all your Web finds for later
Rollover: Try Pocket
Link:  https://getpocket.com/firefox/


Title: Reader View
Static: Cut the Web clutter
Rollover: Get easy reading with Reader View
Link:  https://support.mozilla.org/kb/firefox-reader-view-clutter-free-web-pages


Title: Theme collection
Static: The eyes have it
Rollover: Get an eye-catching new theme
Link:   https://addons.mozilla.org/firefox/collections/mozmj/eyes

Comment 1

[Francesco Lodolo [:flod]]

I thought we agreed on not sending these requests on Friday afternoon, we lose several days every time it happens (Saturday morning here) :-\

(In reply to Jessica from comment #0)
> Locales: hu, ro
> 180 characters max
> Firefox OS is now available in Romania! Stay connected, entertained and
> organized with a new smartphone from the champion of the open Web. Get a
> phone today.
> Link:  https://www.mozilla.org/en-US/firefox/os/2.0/

To clarify: you want Hungary to translate a snippet for phone availability in Romania?

> Locales: de
> NO character limit (but best to keep short if possible to mirror EN
> characters).

Can you give the localizers a better idea of how these strings will be used? 
Moz-awesome is a horrible copy for an international audience, just saying.

> -As a non-profit, Mozilla takes Web literacy to a global scale by keeping
> our tools free for all. Meet Bastian Gruber who introduced Berlin artists to
> creative coding techniques by using Mozilla’s Thimble tool. Way to be
> Moz-awesome, Bastian!

This one is a duplicate.

More questions: why is only German targeted? Sadly we're flooding German localizers with requests in the last couple of months, that's not going to last if we keep up with this rate (this is a pretty big chunk of text to localize).

Is this part of the donation campaign project, especially considering the following strings? Should this be part of the "Fundraising" program?
https://groups.google.com/d/msg/mozilla.dev.l10n.web/vdX5xa6NJ4A/M6xtLAtWEAAJ
https://github.com/mozilla/donate.mozilla.org

Comment 2

[Francesco Lodolo [:flod]]

Desktop: "They say that the eyes are the windows to the soul. Cast your eyes on these soulful themes."
Mobile: "They say that the eyes are the windows to the soul. Cast your gaze on soulful themes."

Any reason not to keep just one of them?

One more note: as you noticed we're missing snippets for pt-BR from the last round. Jeff is trying to reach out to them, but the team is not in a good place right now. I also expect the newsletter team to have the same issue.
https://l10n.mozilla-community.org/webdashboard/?locale=pt-BR#lang_graph

Comment 3

[Jessica]

(In reply to Francesco Lodolo [:flod] from comment #1)
> I thought we agreed on not sending these requests on Friday afternoon, we
> lose several days every time it happens (Saturday morning here) :-\
> 
> (In reply to Jessica from comment #0)
> > Locales: hu, ro
> > 180 characters max
> > Firefox OS is now available in Romania! Stay connected, entertained and
> > organized with a new smartphone from the champion of the open Web. Get a
> > phone today.
> > Link:  https://www.mozilla.org/en-US/firefox/os/2.0/
> 
> To clarify: you want Hungary to translate a snippet for phone availability
> in Romania?
> 
> > Locales: de
> > NO character limit (but best to keep short if possible to mirror EN
> > characters).
> 
> Can you give the localizers a better idea of how these strings will be used? 
> Moz-awesome is a horrible copy for an international audience, just saying.
> 
> > -As a non-profit, Mozilla takes Web literacy to a global scale by keeping
> > our tools free for all. Meet Bastian Gruber who introduced Berlin artists to
> > creative coding techniques by using Mozilla’s Thimble tool. Way to be
> > Moz-awesome, Bastian!
> 
> This one is a duplicate.
> 
> More questions: why is only German targeted? Sadly we're flooding German
> localizers with requests in the last couple of months, that's not going to
> last if we keep up with this rate (this is a pretty big chunk of text to
> localize).
> 
> Is this part of the donation campaign project, especially considering the
> following strings? Should this be part of the "Fundraising" program?
> https://groups.google.com/d/msg/mozilla.dev.l10n.web/vdX5xa6NJ4A/M6xtLAtWEAAJ
> https://github.com/mozilla/donate.mozilla.org



Hi Flod,  
I wanted to keep to our deadline of September 15th, and give you the copy as soon as it was complete.  You have additional time this month.  :)   No need to localize over the weekend, you have 3 full weekends for our localizers to work on copy.

Here are the answers to your questions:  

 > Locales: hu, ro
> > 180 characters max
> > Firefox OS is now available in Romania! Stay connected, entertained and
> > organized with a new smartphone from the champion of the open Web. Get a
> > phone today.
> > Link:  https://www.mozilla.org/en-US/firefox/os/2.0/
> 
> To clarify: you want Hungary to translate a snippet for phone availability
> in Romania?

**Yes, from what we understand, both Hungarian and Romanian languages are widely used in Romania.

Can you give the localizers a better idea of how these strings will be used? 
Moz-awesome is a horrible copy for an international audience, just saying.

> -As a non-profit, Mozilla takes Web literacy to a global scale by keeping
> our tools free for all. Meet Bastian Gruber who introduced Berlin artists to
> creative coding techniques by using Mozilla’s Thimble tool. Way to be
> Moz-awesome, Bastian!

**This will be used to showcase how our users have made an impact at Mozilla.  They can use a different phrase here instead of Moz-awesome.  It should convey "Thank you for being an awesome Mozilla contributor".

More questions: why is only German targeted? Sadly we're flooding German localizers with requests in the last couple of months, that's not going to last if we keep up with this rate (this is a pretty big chunk of text to localize).

Is this part of the donation campaign project, especially considering the following strings? Should this be part of the "Fundraising" program?
https://groups.google.com/d/msg/mozilla.dev.l10n.web/vdX5xa6NJ4A/M6xtLAtWEAAJ
https://github.com/mozilla/donate.mozilla.org

**We are doing early message testing, only with the German audience, leading up to the bigger fundraising campaign project later this year.  This is a one-off situation specific to this test, with the goal of determining the most effective copy for the campaign before localizing and finalizing.

Thanks so much for your help, Flod!  I know the request was large this month.

Jessica

Comment 4

[Jessica]

(In reply to Francesco Lodolo [:flod] from comment #2)
> Desktop: "They say that the eyes are the windows to the soul. Cast your eyes
> on these soulful themes."
> Mobile: "They say that the eyes are the windows to the soul. Cast your gaze
> on soulful themes."
> 
> Any reason not to keep just one of them?
> 
> One more note: as you noticed we're missing snippets for pt-BR from the last
> round. Jeff is trying to reach out to them, but the team is not in a good
> place right now. I also expect the newsletter team to have the same issue.
> https://l10n.mozilla-community.org/webdashboard/?locale=pt-BR#lang_graph

We can just keep one if you like.  The gist is the same for translation purposes.  Thanks!

Comment 5

[Francesco Lodolo [:flod]]

(In reply to Jessica from comment #3)
> This will be used to showcase how our users have made an impact at
> Mozilla.

Let me clarify my question: one of the notes is "try to keep the same length as English". The average inflation for European languages is +20/30%. Which means: if English is 100 characters, German (or French, Italian, etc.) will probably be above 120 characters.

Having a clear idea of how strings will be used, and the space actually available, would help. Do you have design specs for this story telling available for sharing?

Comment 6

[Francesco Lodolo [:flod]]

Dashboard: https://l10n.mozilla-community.org/webdashboard/?project=snippets_oct2015

Comment 7

[Jessica]

(In reply to Francesco Lodolo [:flod] from comment #5)
> (In reply to Jessica from comment #3)
> > This will be used to showcase how our users have made an impact at
> > Mozilla.
> 
> Let me clarify my question: one of the notes is "try to keep the same length
> as English". The average inflation for European languages is +20/30%. Which
> means: if English is 100 characters, German (or French, Italian, etc.) will
> probably be above 120 characters.
> 
> Having a clear idea of how strings will be used, and the space actually
> available, would help. Do you have design specs for this story telling
> available for sharing?

We will be using the same template as a normal (below the search bar) snippet with these longer strings.  We are able to increase the character count.  Let's just tell them that same +20-30% inflation from english will work for these.

Thanks!
Jess

Comment 8

[Francesco Lodolo [:flod]]

Closing this old bug.

Not sure if relevant, but the Hungarian (the only missing at deadline) was just added.