[Firefox + You] December Newsletter

RESOLVED FIXED

Status

Marketing
Design
RESOLVED FIXED
3 years ago
2 years ago

People

(Reporter: Ben Niolet, Assigned: mternoway)

Tracking

Details

Attachments

(1 attachment)

(Reporter)

Description

3 years ago
>>Project/Request Title:
[Firefox + You] December Newsletter

>>Project Overview:
This bug will coordinate the creative needs for the December Firefox + You newsletter. 

Note that we are intending to send the newsletter very early in the month to get ahead of the holiday season email deluge / Thanksgiving holiday / Mozlando / EOY fundraising activities. Our target send date is Dec. 3

Proposed schedule: 

October 27: outline draft due
October 29: outline final
Nov. 2: Copy draft due
Nov. 4 copy final
Nov. 5: Design draft due
Nov. 9: Design final due
Dec. 3: Newsletter send

>> Creative Help Needed:
Copy:    Yes 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
MJ will link to copy and docs here. 

>>CTA and Design:
Usual PSD of images and copy review. 

>>Expected Launch Date:
2015-12-03

>>Mozilla Goal:
Firefox Browser

>>Mozilla Creative Collective:
No

>>Points of Contact:
mthayer@moz

Comment 1

3 years ago
Here is the outline for the December Firefox + You newsletter. 

Michaela, Jess, Ben: I would appreciate comments well before 10/29 please. Trying to get a jump on it.
Flags: needinfo?(mthayer)
Flags: needinfo?(jdavis)
Flags: needinfo?(bniolet)

Comment 2

3 years ago
(In reply to M.J. Kelly from comment #1)
> Here is the outline for the December Firefox + You newsletter. 
> 
> Michaela, Jess, Ben: I would appreciate comments well before 10/29 please.
> Trying to get a jump on it.

Hi M.J. -- could you paste the link to the outline?
Flags: needinfo?(mthayer)

Comment 4

3 years ago
Comments in! :)

Updated

3 years ago
Flags: needinfo?(jdavis)
Flags: needinfo?(bniolet)

Comment 5

3 years ago
December copy is ready for Ben, Jess and Michaela.

https://docs.google.com/document/d/1U3deZcmirdrNHsiAxENvDkW-eph01jxRUZpYJLi9OK0/edit
Flags: needinfo?(mthayer)
Flags: needinfo?(jdavis)
Flags: needinfo?(bniolet)

Comment 6

3 years ago
My comments are in!
Flags: needinfo?(mthayer)

Comment 7

3 years ago
Copy ready for Matej's review: https://docs.google.com/document/d/1U3deZcmirdrNHsiAxENvDkW-eph01jxRUZpYJLi9OK0/edit

We should be set to start design as well.

Comment 8

3 years ago
Ben, 

We may need to negotiate that design due date. There are a couple of big projects Matt is working on right now. Sorry I am just catching that now. I'll have an update on Monday.
Assignee: jbalaco → mternoway
Status: NEW → ASSIGNED
Flags: needinfo?(matej)

Comment 9

3 years ago
Looks good. Made a few edits and added a couple of comments.
Flags: needinfo?(matej)
(Reporter)

Comment 10

3 years ago
Copy good to go and on it's way to L10n.
Flags: needinfo?(bniolet)
(Reporter)

Updated

3 years ago
Flags: needinfo?(jdavis)

Comment 11

3 years ago
Design update - Matt will have something early next week, most likely by Tuesday.
(Assignee)

Comment 12

3 years ago
Created attachment 8689127 [details]
Fx&You_newsletterTemplate_december_600px.png

Hi all, I've attached the latest layout for Fx+You. 

One concern is the use of the longer CTA 'Get the Web's cutest mascot' - I think works well for English, but once localized could cause a two line CTA. We can consider using that CTA line as a headline and use a shorter CTA in its place. 

Let me know what you think. 

MT

Updated

3 years ago
Flags: needinfo?(bniolet)

Comment 13

3 years ago
I see what you're saying there, MT. It's already out to L10N. What do you think of removing the outline around the text?
(Reporter)

Comment 14

2 years ago
I say leave the outline. A 2-line CTA isn't ideal, but the little Firefox is sooooo cute, I think we can get away with it. 

Jess and Ben have sync'd up and we're ready for the psd. Great work, MT!
Flags: needinfo?(bniolet)
(Reporter)

Comment 15

2 years ago
^making sure you saw this.
Flags: needinfo?(mternoway)
(Reporter)

Comment 17

2 years ago
Hrm. I'm getting an error message when I try to open these files. Am I doing it wrong?
(Reporter)

Comment 18

2 years ago
Nevermind. User error.
Status: ASSIGNED → RESOLVED
Last Resolved: 2 years ago
Resolution: --- → FIXED
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