>>Project/Request Title: [Firefox + You] December Newsletter >>Project Overview: This bug will coordinate the creative needs for the December Firefox + You newsletter. Note that we are intending to send the newsletter very early in the month to get ahead of the holiday season email deluge / Thanksgiving holiday / Mozlando / EOY fundraising activities. Our target send date is Dec. 3 Proposed schedule: October 27: outline draft due October 29: outline final Nov. 2: Copy draft due Nov. 4 copy final Nov. 5: Design draft due Nov. 9: Design final due Dec. 3: Newsletter send >> Creative Help Needed: Copy: Yes Design: Yes Video: No Other: No >>Creative Specs: MJ will link to copy and docs here. >>CTA and Design: Usual PSD of images and copy review. >>Expected Launch Date: 2015-12-03 >>Mozilla Goal: Firefox Browser >>Mozilla Creative Collective: No >>Points of Contact: mthayer@moz
Here is the outline for the December Firefox + You newsletter. Michaela, Jess, Ben: I would appreciate comments well before 10/29 please. Trying to get a jump on it.
(In reply to M.J. Kelly from comment #1) > Here is the outline for the December Firefox + You newsletter. > > Michaela, Jess, Ben: I would appreciate comments well before 10/29 please. > Trying to get a jump on it. Hi M.J. -- could you paste the link to the outline?
Comments in! :)
December copy is ready for Ben, Jess and Michaela. https://docs.google.com/document/d/1U3deZcmirdrNHsiAxENvDkW-eph01jxRUZpYJLi9OK0/edit
My comments are in!
Copy ready for Matej's review: https://docs.google.com/document/d/1U3deZcmirdrNHsiAxENvDkW-eph01jxRUZpYJLi9OK0/edit We should be set to start design as well.
Ben, We may need to negotiate that design due date. There are a couple of big projects Matt is working on right now. Sorry I am just catching that now. I'll have an update on Monday.
Assignee: jbalaco → mternoway
Status: NEW → ASSIGNED
Looks good. Made a few edits and added a couple of comments.
Copy good to go and on it's way to L10n.
Design update - Matt will have something early next week, most likely by Tuesday.
Created attachment 8689127 [details] Fx&You_newsletterTemplate_december_600px.png Hi all, I've attached the latest layout for Fx+You. One concern is the use of the longer CTA 'Get the Web's cutest mascot' - I think works well for English, but once localized could cause a two line CTA. We can consider using that CTA line as a headline and use a shorter CTA in its place. Let me know what you think. MT
I see what you're saying there, MT. It's already out to L10N. What do you think of removing the outline around the text?
I say leave the outline. A 2-line CTA isn't ideal, but the little Firefox is sooooo cute, I think we can get away with it. Jess and Ben have sync'd up and we're ready for the psd. Great work, MT!
^making sure you saw this.
Thanks all, here is a link to the PSDs Template: https://www.dropbox.com/s/w4zlwq81eo8nxsq/Fx%26You_newsletterTemplate_December_600px.psd?dl=0 Hero Images: https://www.dropbox.com/s/ahsf4z2a5dpedld/Fx%26You_newsletter_images_december_600x300.psd?dl=0 MT
Hrm. I'm getting an error message when I try to open these files. Am I doing it wrong?
Nevermind. User error.
Status: ASSIGNED → RESOLVED
Last Resolved: 2 years ago
Resolution: --- → FIXED
You need to log in before you can comment on or make changes to this bug.