1223620 - EOY Fundraising 2015 updates to Mozilla.org homepage promo implementation (November 16?)

Status: RESOLVED FIXED

(www.mozilla.org :: Project Tracking, defect)

Description

[Jennifer Bertsch [:jbertsch]]

Hi-

This bug it to implement the EOY fundraising homepage promo tile on www.

It will use the copy here and I'll file a design bug next to update this design into our style:

https://redpen.io/rg4c2c21a784e01e7e

How close to November 16 can we have this live?  When do we need a design from Creative to have this live on November 16?

Thx,
Jen

Comment 1

[Jennifer Bertsch [:jbertsch]]

Hi Matej or Tim-

Could one of you please review the copy here for the homepage promo design at this url and confirm it is OK to go live:

https://redpen.io/rg4c2c21a784e01e7e

Thx,
Jen

Comment 2

[Matej Novak [:matej]]

A few thoughts from me:

• "non-profit" needs a hyphen (it has it in most places, but not all)

• We shouldn't use the Mozilla wordmark in the middle of a sentence, like it is in "takeover sketch 6 04" and "7 04." That should be live type with a capital M.

• "Internet" should be capitalized

• Could we use "Dec." instead of "December" to keep things shorter?

• I don't love the mixed font sizes, weights and capitalization on "takeover sketch 6 05." It makes it hard to read. I think it would be better if we chose only one variable and used it more sparingly vs. making every word look different. 

• I prefer not to use possessives with our brand names (i.e. "Mozilla's"), but I can live with that one.

Thanks.

Comment 3

[Andrea Wood [:andreawood]]

After reviewing I recommend the following copy change since this is a much more primed audience than Tile (the original design was for Directory Tile) -- I also included Matej's recommendations:

Static: Donate to Mozilla, the non-profit behind Firefox.
On Rollover: Our year-end fundraiser ends Dec. 31.