247242 - Create Firefox signature text similar to that for Thunderbird

Status: RESOLVED INVALID

(Marketing :: General, task)

Description

[Jeff Walden [:Waldo]]

The Thunderbird buttons page offers a Thunderbird promotional signature:

http://www.mozilla.org/products/thunderbird/buttons.html

Firefox should have one of these too; a simple one such as this one could work:

Take Back the Web!
http://mozilla.org/products/firefox/

Personally, however, I believe the slogan is slightly too abstract to work as
well as it could.  Mentioning some of Firefox's advantages (popup blocking,
integrated Google Search, and *maybe* tabs are probably the most effective ones)
might work better in my opinion.  You're the pros, however, so I'll leave it up
to you to decide whether hype or highlighting a best feature or two will work
better.

Comment 1

[Jeff Walden [:Waldo]]

Freedom from browser hijacking and spyware are two other possibilities.  Sorry
for the bugspam because I didn't think of this five minutes ago...

Comment 2

[Jeff Walden [:Waldo]]

Surf Safely!

Surf Safe from Spyware!

Surf the Internet without Popups or Spyware!

Suggestions...I'm currently using the last one because it's most informative,
but that's only because another hasn't been chosen (to create a coordinated
effect among all Firefox users).

Comment 3

[Wayne Mery (:wsmwk)]

Neither https://www.mozilla.org/en-US/firefox/buttons.html nor http://www.mozilla.org/products/thunderbird/buttons.html exist. Assuming this is no longer applicable.