A-B test for contributions links on home, search, and category pages

RESOLVED WONTFIX

Status

addons.mozilla.org Graveyard
Public Pages
P3
normal
RESOLVED WONTFIX
9 years ago
2 years ago

People

(Reporter: osunick, Assigned: sancus)

Tracking

unspecified
Future

Details

(Whiteboard: [2010Q1])

(Reporter)

Description

9 years ago
Now that we've added these links in AMO, we need to test if having these links go to the developer profile pages is more effective than having the links go directly to paypal.  I'd like to do a 33/33/33 test where one third of the pageviews get the existing behavior, one third goes directly to paypal with the suggested amount prefilled, and the final third showing a popup "contribute x/contribute another amount"

These sources should show up in the stats_contributions_table as homepage_direct, homepage_choose, homepage_developer, category_direct, category_choose, category_developer, search_direct, search_choose, search_developer

Note: the _developer contributions are part of a two page clickstream that starts with the user clicking a contribute link on the referrer page {homepage,category,search} and then results in the user successfully contributing from the subsequent developer page.

Ideally these buckets should be per session, so users don't see inconsistent behavior in a session.
(Reporter)

Updated

9 years ago
Priority: -- → P3
Target Milestone: 5.2 → 5.3
Target Milestone: 5.3 → 5.4
(Reporter)

Updated

9 years ago
Target Milestone: 5.4 → 5.6
(Reporter)

Updated

9 years ago
Whiteboard: 2010 Q1
(Reporter)

Updated

9 years ago
Whiteboard: 2010 Q1 → [2010Q1]
(Assignee)

Comment 1

9 years ago
I can do this for 5.4, unless there's any objection to me taking it?
(Reporter)

Comment 2

9 years ago
Can you create it so that the test ends on a certain date?
(Assignee)

Comment 3

9 years ago
Sure, no problem.
(Assignee)

Comment 4

9 years ago
I don't think there's enough time for me to do a good job of this before the 5.4 freeze, but I am taking it for 5.5 and will make it my first priority.
Status: NEW → ASSIGNED
Target Milestone: 5.6 → 5.5
(Assignee)

Updated

9 years ago
Assignee: nobody → sancus
Target Milestone: 5.5 → 5.6
(Reporter)

Comment 5

8 years ago
Thanks- would be good to get this for 5.6 as it's currently hard to see which method is most effective.  Currently the developer pages make up about a third of overall revenue but there's no way to split this traffic between the different methods.
Won't be done for 5.6; kicking to future.
Target Milestone: 5.6 → Future

Comment 7

8 years ago
We give up.
Status: ASSIGNED → RESOLVED
Last Resolved: 8 years ago
Resolution: --- → WONTFIX
Product: addons.mozilla.org → addons.mozilla.org Graveyard
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