612458 - [en-GB] Add Mainstream Newsletter Promo to First run/What's New Page

Status: VERIFIED FIXED

(www.mozilla.org :: General, defect)

Description

[Eve Murto]

We're offering the newsletter to UK audience. Please add the Mainstream Newsletter signup box to the UK version of the What's New page.  

Please flow the data into Responsys:   (mozilla_and_you_flg) 

Please also include an email format choice for their choice HTML or text 
(small round radio buttons).  Above the privacy policy check box. Let me know if you need the design refreshed, and we'll get that done.  

thank you! Eve

Comment 1

[Alex Buchanan [:abuchanan]]

The design for the en-GB firstrun/whatsnew page is different than en-US.

http://www.mozilla.com/en-GB/firefox/3.6/firstrun/
http://www.mozilla.com/en-US/firefox/3.6/firstrun/

In order to do this the same way as the en-US page, we'll need to remove the "Read our blog" link, and add the reg. form at the top of the right sidebar.

Comment 3

[Alex Buchanan [:abuchanan]]

(In reply to comment #2)
> *** Bug 612460 has been marked as a duplicate of this bug. ***

This bug can track making this change on both the en-GB firstrun and whatsnew page.

Comment 4

[Eve Murto]

Yes, please change the order to match the US, we prioritized those three forms of engagement, with the newsletter as the top priority to be the first one.    

In this order: 

Get Monthly News
(Facebook blurb) 
(Twitter blurb) 

Thank you! Eve

Comment 5

[James Long (:jlongster)]

Attachment: Fix for bug 612458

Puts the newsletter signup form on the firstrun and whatsnew pages.  Note that it's including newsletter-form.html straight from the en-US section; let me know if you want me to move it out somewhere.  There are two places I'd have to change in the en-US site, and I would need to make sure it doesn't break anything.

Comment 6

[James Long (:jlongster)]

Attachment: Screenshot of link

Comment 7

[James Long (:jlongster)]

Attachment: Screenshot of form

Comment 8

[James Long (:jlongster)]

Need some design feedback for the form.  I've attached some screenshots of how it looks currently.  The "subscribe" button is a little lost, I think.

Comment 9

[Laura Forrest]

First Run:
http://www.mozilla.com/en-GB/firefox/3.6.12/firstrun/

Agree it looks a bit weird in the upper quadrant as shown in your screenshot. I'd add the email sign up to the bottom social media ribbon, much like we have it currently on the US's First Run page here: http://www.mozilla.com/en-US/firefox/3.6.12/firstrun/ 

Whats' New:
http://www.mozilla.com/en-GB/firefox/3.6.13/whatsnew/
Same as above. 

Eve/Jane - is this okay?

Not sure why the lower social media band isn't extending all the way across that page on other locales. Can you extend it out for en-GB and I'll file a bug for that change to take place on other locales? 

Thanks!

Comment 10

[Laura Forrest]

(In reply to comment #9)

Chatted with Eve, and she highly suggests the signup be in the upper part of the page, since it was getting lost when it was just in the lower band. So lets continue to try to add it to that area. 

Note though: feel free to remove the Twitter/Facebook/Blog links in lieu of this.  

Jane/Eve - can you guys provide some more direction on what you envision this user interaction looking like? See the attached screenshot James posted for a preview.

Comment 11

[Eve Murto]

Yes, just chatted with Laura.  

We wish to have the monthly newsletter blurb "Get Monthly News" be in the upper right position as it is so important. See comment 4. 

Then the Facebook blurb underneath it, followed by the Twitter blurb. Remove the blog blurb (currently in the third spot on the right). 

Thank you! 
Eve

Comment 12

[James Long (:jlongster)]

Eve, do you want the link to expand into an inline form when clicked, like it does on the US site?  If so, I think the interaction is a bit awkward, as the form doesn't really seem to fit in the sidebar as it is right now.  If we removed the facebook and twitter links too, it would be less confusing, especially since those links are in the footer.

If we need the facebook and twitter links in the sidebar and an inline form, we need to come up with a design for the form that looks right.

Comment 13

[Eve Murto]

The ideal is for us to have the entire signup experience be there (and not behind a click) as was advised to us by our email strategy contacts. That is expected to raise our click through levels.  

Let me get back to you later today or tomorrow with firmer recommendation, we have a few options.

Comment 14

[Laura Forrest]

(In reply to comment #13)

> Let me get back to you later today or tomorrow with firmer recommendation, we
> have a few options.

Thanks for clarifying, Eve!

Since our code freeze for this release is tomorrow, it would be great to get more insight into this today if possible. The next release is two weeks from next Tuesday.

Comment 15

[Eve Murto]

Jane and I met on this today to think through a few options. Its imperative that we get this newsletter signup live as quickly as possible, so this is what we'd like to do:  

For tomorrow's deadline we will make a modest change or two on the page - we'll take the top right position for the Mainstream newsletter and move the Facebook and Twitter blurbs below it. 

So the three would be : 

Get the Monthly News (link to the new UK landing page) 
Become a Fan on Facebook  (move this to the second position) 
Follow us on Twitter (move this down to the third position and delete the blog) 

I believe the new UK landing page might now be live.  Need to check. If not, please refer the traffic to the US landing page for signups (they select their country anyway). 


Thank you! 
Eve

Comment 16

[Eve Murto]

This is the UK newsletter landing page (looks live) : 
http://www.mozilla.com/en-GB/newsletter/

Eve

Comment 17

[James Long (:jlongster)]

Attachment: New patch for newsletter link

Comment 18

[James Long (:jlongster)]

Attachment: Screenshot of new link to newsletter

Comment 19

[James Long (:jlongster)]

Ok, I've made the small change to add the link.  Please take a look at the new screenshot (and patch if interested) and let me know if this is right.  Clicking on the link takes to the following URL:

/en-GB/newsletter/

Comment 20

[Eve Murto]

Looks good. Eve

Comment 21

[James Long (:jlongster)]

r80327 | [e-mail] | 2011-01-06 19:51:23 -0500 (Thu, 06 Jan 2011) | 4 lines

Will keep this bug open for now, but soon we should consider closing this and opening a new one concerning integrating an inline form.

Comment 22

[Laura Forrest]

Sounds good James. Feel free to close this one when you're ready and I'll file another bug specifically for the inline sign up experience.

Comment 23

[James Long (:jlongster)]

Pushed to production

r80684 | [e-mail] | 2011-01-12 18:06:40 -0500 (Wed, 12 Jan 2011) | 9 lines

Comment 24

[raymond [:retornam] (inactive)]

verified fixed http://www.mozilla.com/en-GB/firefox/3.6/firstrun/