Team Firefox Collateral (for Firefox 4 Launch Parties)

RESOLVED FIXED

Status

RESOLVED FIXED
8 years ago
8 years ago

People

(Reporter: aaranoff, Assigned: tshahian)

Tracking

Details

(Reporter)

Description

8 years ago
Project Overview and Design Direction:
 
Create designs (for placard, post card-like card and promo image for party page) that reflect the “Firefox Team” theme for the Firefox 4 launch parties. Keep in mind that we’re leveraging the global, contributor-hosted Firefox launch parties as an opportunity to reinforce that Firefox users and contributors are part of a global team. This will build on our Firefox story: The Internet was built by people. So is Firefox. More importantly, it’s built by people like you: people who make the Web a better place. At the same time, the launch parties are a celebration of the amazing teamwork of our engineers, programmers, community members and users - our team - who is helping to make the Web a better place.
 
Project Goal:
 
Inspire a “team” feeling amongst all of the members of “Team Firefox” to celebrate that “we” are releasing Firefox 4. Additionally, our goal is to  recruit new contributors to Mozilla.
 
Project Scope:
 
We are seeking to create the following:
 
Placards (These will be included in each party pack. Teams will gather around and take a photo to submit to a Flickr pool)
 
Card (Onesided postcard-like 4x6 that will be a personal note from Chris Beard to all members of “Team Firefox.”)
 
Party Promo (This will be posted on launch party MeetUp page). We can insert one small image in the top left hand side of the MeetUp page. Here are three examples:

http://www.meetup.com/The-Mountain-View-Mozilla-Meetup-Group/ (image size is 180px × 129px)
http://www.meetup.com/addons/ (image size is 64px × 64px)
http://www.meetup.com/Mozilla-Labs/ (image size is 180px × 180px)
 
Each of these items should encompass elements of the Firefox Team theme, but we'd like the party promo to denote a party. 
 
Timing:  
We unfortunately are working on a tight deadline. Due to distributor production lead time we would like each of the items by Friday, March 11. 
 
Proposed Specifications/Copy:
 
Placard (size TBD): Copy to read “Team Firefox”
 
Promo: Copy to read “Team Firefox: Time to Party! 
 
Card (size 4x6 inches for U.S. and A6 (4.1 × 5.8 inches for EU): Copy TBD

Comment 1

8 years ago
Guys, this is really, really late in the game for a request like this. Let's talk tomorrow.

Comment 2

8 years ago
Hey there:  We realize this and apologize - we're a little late to the game due to getting resource for the parties (Alex) and then the change of theme.

We could have some flexibility of putting the placard online which would mean it doesn't need to be created for a couple of weeks.

Priority #1 is the promo for the party page.  We can also help source some designers if that is helpful :)
(Assignee)

Comment 3

8 years ago
Hey Mary.  Not sure if you guys have had a chance to connect with Slater this morning.  But given the tight timing and various items needed... I think it might be best for you to work directly with TRO or perhaps another designer.  Do you feel ok with that?  our design resources right now are pretty tapped and I want to make sure you get the assets done in time.

Comment 4

8 years ago
That would be great!  Shall we follow up with Tim?
(Assignee)

Comment 5

8 years ago
Sounds good Mary.  Per our quick chat... I'll let you ping the two designers directly and see what works best.  Happy to sit on the cc line if you think that's helpful.  Otherwise, I'll send you some potential inspiration from another project... and let you take it from there :)

Comment 6

8 years ago
Yep - thanks so much!

Comment 7

8 years ago
Glad you guys were able to work this out. Mary, any status updates?

Comment 8

8 years ago
Hey there:  No word from Jason Parry and TRO.  Will call them in the a.m. Thanks!

Comment 9

8 years ago
Thanks Mary. Keep us posted.
(Assignee)

Comment 10

8 years ago
Hey Mary, just wanted to see what the update was with this bug.  Were you able to produce the assets that you needed?  If not, please let me know how I can help, or if this bug can be resolved.  Thanks :)
(Reporter)

Comment 11

8 years ago
Thank Tara! We're all set. We found a designer to work on the placard and card design. And Pierros took care of the promo banner for us.
(Assignee)

Comment 12

8 years ago
Awesome.  Glad to hear you guys got it worked out!  If it's not too much trouble, could you attach a screenshot of the final product for future reference?  Otherwise, I'm closing...
Status: NEW → RESOLVED
Last Resolved: 8 years ago
Resolution: --- → FIXED
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