Overview: Design & implement A/B testing to increase download conversion rate through 3 agreed upon design variations. Test 1. Multiple Copy Variations v. current copy (including, headline, sub-head, body, & concentration around non-profit messaging) mnovak to provide copy variations, see bug 652671
Are we still waiting on copy? I think we need more detail on what needs to be set up for this bug. Reassigning back to you Chrissie - let me know if we have everything and you can reassign back to me.
Assignee: steven → cbrodigan
Yep, still waiting on copy from mnovak.
Assigning to John, because it sounds like he's got copy from mnovak.
Assignee: cbrodigan → jslater
Closing this bug as resolved, because copy has been delivered and A/B test launched. Thanks all!
Status: NEW → RESOLVED
Last Resolved: 7 years ago
Resolution: --- → FIXED
Component: www.mozilla.org/firefox → www.mozilla.org
Product: Websites → Websites
Component: www.mozilla.org → General
Product: Websites → www.mozilla.org
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