Closed
Bug 657505
Opened 13 years ago
Closed 13 years ago
Replace Spark Promos on Mozilla.com - Copy Bug
Categories
(Marketing :: Copy, task)
Tracking
(Not tracked)
RESOLVED
FIXED
People
(Reporter: lforrest, Assigned: matej)
References
Details
We'd like to replace the spark promos on Mozilla.com with generic Mobile promos, and in some cases, Mobile Beta promos. Please see the link below for more direction. The bubbles in dark blue are the new assets that are needed. https://docs.google.com/drawings/d/1ZjDQ81qLomnnaAKvK-gJ6N14zRr6Pw_PKYJ9d9MDO9s/edit?hl=en Would be good to have this by mid next week, 5/25, if possible. Thanks! Laura
Reporter | ||
Comment 1•13 years ago
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Updated link in case the above doesn't work: https://docs.google.com/drawings/d/1ZjDQ81qLomnnaAKvK-gJ6N14zRr6Pw_PKYJ9d9MDO9s/edit?hl=en&authkey=CIrRo54G
Reporter | ||
Comment 2•13 years ago
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Hey Matej - The Spark campaign ends Monday, 5/30. It would be great to get this new copy to WebDev by Wed (EOD) this week so they can start building the changes to deploy on Monday. Does that sound reasonable?
Assignee | ||
Comment 3•13 years ago
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(In reply to comment #2) > Hey Matej - The Spark campaign ends Monday, 5/30. It would be great to get > this new copy to WebDev by Wed (EOD) this week so they can start building > the changes to deploy on Monday. > > Does that sound reasonable? Not a problem. I'll have copy for you tomorrow. Thanks for the ping.
Assignee | ||
Comment 4•13 years ago
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Here you go, numbered according to the Google doc linked in comment 1. Let me know if you have any questions or thoughts. Thanks! 1. (no change) 2. Options: Get Up and Go Get Firefox for Mobile Go Mobile with Firefox 3. (existing) 4. Options: Head: Get Up and Go Mobile Body: Take your Web with you with Firefox for mobile. CTA: Get it now Head: Take Your Web With You Body: Browse from anywhere with Firefox on your mobile device. CTA: Go mobile Head: Download Firefox for Mobile Body: It’s your Web, anywhere you go. CTA: Get it now 5. a) It’s your Web, anywhere you go. b) HEAD: Take Beta to Go BODY: Give feedback and help shape Firefox for mobile. CTA: Go mobile 6. a) Get Firefox Beta for mobile and give feedback b) HEAD: Take Beta to Go BODY: Give feedback and help shape the future of Firefox for mobile. CTA: Go mobile 7. (just removing Spark icon and CTA)
Comment 5•13 years ago
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Thansk Matej, some thoughts: 1. LoFo, did you still need copy for the mobile promo that will rotate in? or do you have that already? 2. I like: * Get Firefox for Mobile * Go mobile with Firefox 3. LoFo, can't we use the phone in a cloud graphic with the FF logo inside it? I like that. Is there anything else you need here? 4. I like: Head: Download Firefox for Mobile Body: It’s your Web, anywhere you go. CTA: Get it now would we style "for Mobile" in bold? Trying to see which copy looks good in the font style mix that we have going. "Go Mobile" fits better IMO. Head: Get Up and Go Mobile Body: Take your Web with you with Firefox for mobile. CTA: Get it now I like this one more, personally. Even though I don't like saying "Get" twice. 5. I can't click on the links that are referenced in LoFo's doc, but in the copy provided... wouldn't the "to Go" be styled as bold Caps? Is that what we want highlighted? 6.b, same question as above. ----------- LoFo, seems like we've hit our timing deadline on this. I think we're close to wrapping up though.
Assignee | ||
Comment 6•13 years ago
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(In reply to comment #5) > Thansk Matej, some thoughts: > > 4. I like: > > Head: Get Up and Go Mobile > Body: Take your Web with you with Firefox for mobile. > CTA: Get it now > > I like this one more, personally. Even though I don't like saying "Get" > twice. We could say "Download it now" in the CTA instead.
Comment 7•13 years ago
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I like that. LoFo, Caitlin, Slater?
Comment 8•13 years ago
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+1
Comment 9•13 years ago
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LoFo, ping?
Reporter | ||
Comment 10•13 years ago
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(In reply to comment #5) > Thansk Matej, some thoughts: > > 1. LoFo, did you still need copy for the mobile promo that will rotate in? > or do you have that already? > > 2. I like: > > * Get Firefox for Mobile > * Go mobile with Firefox > > 3. LoFo, can't we use the phone in a cloud graphic with the FF logo inside > it? I like that. Is there anything else you need here? > > 4. I like: > > Head: Download Firefox for Mobile > Body: It’s your Web, anywhere you go. > CTA: Get it now > > would we style "for Mobile" in bold? Trying to see which copy looks good in > the font style mix that we have going. "Go Mobile" fits better IMO. +1 for the "Go Mobile" since it will be in bold.
Comment 11•13 years ago
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+1 for Go Mobile.
Reporter | ||
Updated•13 years ago
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Status: NEW → RESOLVED
Closed: 13 years ago
Resolution: --- → FIXED
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Description
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