664478 - One minute Add-on Developer videos

Status: RESOLVED WONTFIX

(Marketing :: Video, task)

Description

[Dan Horner]

Hi Rainer / Grace

Following the launch of Add-on builder next week, I would like to start a 6 week long campaign/project to promote how easy it is to build add-ons.

Next week I will be sending out an email to Mozilla employees (all@mozilla), asking them to volunteer to create an Add-on using the Add-on Builder. For every employee who takes part, I would like to film a short interview (around 1-2 mins long), with the following sections:

1. Introduction of the Mozilla employee - where are they from, what do they do etc.
2. Add-on idea - inspiration, use cases
3. How they made the add-on using the Add-on Builder (screen-casting)

These videos will then be posted on the MDN blog on a weekly basis under the title "Mozilla Add-on Developer stories"

I would expect we would have the first entries in by July 1st, and then to begin filming and posting the videos online the following week (4th July onward).

Comment 1

[Grace Jimenez :grace]

(In reply to comment #0)
> Hi Rainer / Grace
> 
> Following the launch of Add-on builder next week, I would like to start a 6
> week long campaign/project to promote how easy it is to build add-ons.
> 
> Next week I will be sending out an email to Mozilla employees (all@mozilla),
> asking them to volunteer to create an Add-on using the Add-on Builder. For
> every employee who takes part, I would like to film a short interview
> (around 1-2 mins long), with the following sections:
> 
> 1. Introduction of the Mozilla employee - where are they from, what do they
> do etc.
> 2. Add-on idea - inspiration, use cases
> 3. How they made the add-on using the Add-on Builder (screen-casting)
> 
> These videos will then be posted on the MDN blog on a weekly basis under the
> title "Mozilla Add-on Developer stories"
> 
> I would expect we would have the first entries in by July 1st, and then to
> begin filming and posting the videos online the following week (4th July
> onward).

hi dan. 
how many videos would this be in total?
let's talk about this a bit more as this sounds as a pretty big project. 
we need to understand the number of videos and the timing in between each video.
i also think 1st of july is a very aggressive date to target given webdev is out the whole week next week. 

let's schedule a time to chat, brainstorm and discuss this project a bit more.

thanks!

Comment 2

[Dan Horner]

> how many videos would this be in total?

One per week for six weeks, so six in total

> let's talk about this a bit more as this sounds as a pretty big project. 

It doesn't need to be - Rainer and I chatted about this, and we're thinking VERY rough and ready. None of the polish from the video we've done with David and Daniel.

> we need to understand the number of videos and the timing in between each
> video.

As above - production starting July 4th (5th as it's a holiday), and being posted by the end of each week.

> i also think 1st of july is a very aggressive date to target given webdev is
> out the whole week next week.

Ok - we can delay in that case. Let me know when you think would be best to kick off.

> let's schedule a time to chat, brainstorm and discuss this project a bit
> more.

Cool - will ping you on Skype tomorrow.

> thanks!

backatcha.

Comment 4

[Brian King [:kinger]]

Did any of these ever make it into the wild?

Comment 5

[Rainer Cvillink]

nope

Comment 6

[Dan Horner]

Doh - didn't mean to close this bug. Reopening, sorry for the confusion.