692964 - Re-purposing the Back to School add-ons promo for Student Reps homepage

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Jason Haas]

Hey there:

I'm looking to swap-out the 'Success Stories' snippet on the Student Reps homepage (http://studentreps.mozilla.org) with a promo for the Back to School Add-ons bundle (http://www.mozilla.org/en-US/firefox/backtoschool). 

It seems the promo design will need attention from the creative team before it goes to WebDev for implementation.

Chelsea noted Rhonda has all the necessary artwork.

This is a P1 project on the WebDev side.

Please let me or Chelsea know if you need anything from our ends.

Much thanks!

Comment 1

[Chelsea Novak [:chelsea]]

The PSDs can be found here: http://www.intothefuzz.com/rhonda/Aquisition_Plasma_ads/Acquisition_Plasma_ads_PSD.zip

The promos/ads were done in many sizes to accommodate different kinds of screens.

Jason, do you know the size of the current promo on the student reps page?

Comment 2

[John Slater]

Hey Jason. What exactly do you need done here? Is it recreating the whole Back to School homepage promo in this space? Can we make the space bigger, or are we limited to the exact dimensions of the current promo?

We could use a bit more direction as to what exactly needs to be done and what the priorities are if we have to cut stuff. Also, what's the deadline?

Thanks,
J

Comment 3

[Jason Haas]

Attachment: Back to School promo

Hey John: 

I'd like to modify the attached Back to School promo to fit into the space the 'Success Stories' snippet currently occupies at the bottom of Student Reps homepage (http://studentreps.mozilla.org). I'm told the white space there can be lengthened to accommodate more content; however, decreasing the overall size  of the replacement promo might be best with interest to time. Would be great to have this finalized by week's end (10/13).

Can we make the background blend in more with that of the Student Reps background (as the promo blends in to the background on this page: http://www.mozilla.org/en-US/firefox/backtoschool)?

Copy Instructions
Replace the copy from the attached .psd ("Get a custom version....") with: 
"Get  organized, improve your efficiency and — most importantly — stay social with the Back to School add-ons bundle."

Please let me know if you need more info.

Thanks,

Jason

Comment 4

[John Slater]

Thanks Jason.

Rhonda, do you have any time this week to take this one?

Comment 5

[Rhonda Spencer]

Hey John--
No problem. I'll get a proof to you today.
:)
--rhonda

Comment 6

[Rhonda Spencer]

Hey John & Jason--
You will find a proof of the promo here:
http://www.intothefuzz.com/rhonda/StudentReps_promo/student_reps_addon_promo.jpg

Let me know what you think.
:)
--rhonda

Comment 7

[Jason Haas]

This is great, Rhonda :-)

Let's go with this copy instead:
Get  organized, improve your efficiency and — most importantly — stay social with this custom add-ons bundle for Firefox.

Comment 8

[Rhonda Spencer]

Hey Jason--
replaced the copy. If this is OK I will post the PSD.
:)
--rhonda

Comment 9

[Jason Haas]

Sorry, I accidentally left an extra space between 'get' and 'organized.' Please correct and post the PSD. Thanks again!

Comment 10

[Rhonda Spencer]

hey jason--
That was probably my mistake. :)
Its fixed and both JPG and PSD are up.
:)
--rhonda

Comment 11

[John Slater]

Thanks Rhonda!

Jason, can we close this one out?

Comment 12

[Jason Haas]

Yes -- thanks, all!