Copy and design for Cannes Film Festival Flicks Event Invite

RESOLVED FIXED

Status

Marketing
Design
RESOLVED FIXED
6 years ago
6 years ago

People

(Reporter: chelsea, Assigned: Rhonda Spencer)

Tracking

Details

Attachments

(3 attachments, 5 obsolete attachments)

(Reporter)

Description

6 years ago
Just wanted to get this on your radar. We need to design an invitation for the Flicks event in Cannes. I'm still waiting on details on the e-mail invitation mechanism we'll be using, so I don't have specs yet (should get them today).

Will update the bug shortly with specs and copy requirements.

Comment 1

6 years ago
adding Rhonda.
Assignee: tshahian → rspencer
Status: NEW → ASSIGNED
(Assignee)

Comment 2

6 years ago
Got it! :)
--rhonda
(Reporter)

Comment 3

6 years ago
Hey Rhonda, 

It looks like we're going to need this sooner than later. I'll connect with Matej on copy tomorrow and try it to you quickly.

Cheers, 
Chelsea
(Reporter)

Comment 4

6 years ago
Okay, here are the basic details.

Firefox Flicks winners party
May 17, 21h00–0h00
The Plage des Palmes

Please RSVP by May 14
Questions: firefoxflicks@mozilla.org

Maybe we can use the same content from the ad?

Rhonda, 

I'll need this as a jpeg. I'll get measurements for you shortly. Also, I'll attach what I did for the San Francisco event (I know you can do it better and, you know, use the right fonts! :))
(Reporter)

Comment 5

6 years ago
Created attachment 616132 [details]
SF invite

This was what I was able to do in Paperless Press. We should be able to just add an image and still be able to use it for the invitation.
Let me know if you have questions and thanks!

Comment 6

6 years ago
It would be great if we could use the various "The Ends" from the other ads. Otherwise, here's how I would organize the copy:

Mozilla
invites you to the
Firefox Flicks Winners' Party
at the
Festival de Cannes

The search for the ultimate Firefox video is now over. Join as we announce, celebrate and showcase the winning entries.

May 17, 2012, 21h00–0h00
Plage des Palmes

Please RSVP by May 14
Questions? firefoxflicks@mozilla.org
(Assignee)

Comment 7

6 years ago
Hey Chelsea--
Can you let me know what size I should make this invite? Also--Im planning on following the same style of design that we have done for the Catalog Ad and also the Palais banner if that works.
:)
--rhonda
(Reporter)

Comment 8

6 years ago
I would use the design of the catalouge ad for sure. 

The dimensions of the invite are 620 × 620.

Thanks!
C
(Assignee)

Comment 9

6 years ago
Hey Chelsea--
Im guessing that is mm?
:)
--rhonda
(Reporter)

Comment 10

6 years ago
Created attachment 617218 [details]
Invite from paperless press

I believe it's pixels, but I've attached a previous invite for you to check.
(Assignee)

Comment 11

6 years ago
Created attachment 617500 [details]
FF Flicks Cannes Party Invite

hello!
Here is a proof of the paperless post party invite.
:)
--rhonda
(Reporter)

Comment 12

6 years ago
I like it! Matej, Kristin?
Yup, looks great to me. Thanks Rhonda!
(Assignee)

Comment 14

6 years ago
Great! I think you should be able to use the PNG that is attached but let me know if you need another file type.
:)
--rhonda
(Reporter)

Comment 15

6 years ago
Oh, should it say "Join us""?
Wow, great catch, it should indeed:

The search for the ultimate Firefox video is now over. Join us as we announce, celebrate and showcase the winning entries.

Sorry about that, everyone.

Comment 17

6 years ago
Invite looks great. Feedback from Pete & John was to remove "the end" stuff at the top. The feeling is that it takes away from the invite. Thanks!
(Assignee)

Comment 18

6 years ago
Created attachment 618064 [details]
FF Flicks Cannes Party Invite

hey guys--
here is the PNG with the changes. :)
--rhonda
Attachment #617500 - Attachment is obsolete: true
(Reporter)

Comment 19

6 years ago
Comment on attachment 618064 [details]
FF Flicks Cannes Party Invite

I think it looks great. Kristin, Matej are you okay with it? If so, I'll upload it to paperless press and send it once approved.
Yup, love it. Would be great if someone from the festival gave it one last look to make sure I got all the spelling and stuff right, but otherwise good to go from me. Thanks!

Comment 21

6 years ago
Shoot, think my comment collide with Matej's so I am redoing it. It needs to say .....at the Cannes Court Metrage (with the accent over the first "e" in Metrage). Then we can run it by the event agency.
(In reply to Kristin Baird from comment #21)
> Shoot, think my comment collide with Matej's so I am redoing it. It needs to
> say .....at the Cannes Court Metrage (with the accent over the first "e" in
> Metrage). Then we can run it by the event agency.

Is that instead of Festival de Cannes or instead of the venue? Or after the venue? Do we also need to change/add this to the other ads?

Also, which way should the accent go?

Comment 23

6 years ago
Wow, sorry I guess I was super cryptic. Sorry! 

Ok,so, two options; 

Mozilla Firefox invites you to the Firefox Flicks Winners' Party at Cannes Court Metrage 

OR 

Mozilla Firefox invites you to the Firefox Flicks Winners' Party at Court Metrage Festival de Cannes 

(see how it's done here: http://www.cannescourtmetrage.com/en/) 

Accent slants to the left.
Got it, thanks. In that case, I think it should be:

Mozilla Firefox invites you to the Firefox Flicks Winners' Party at Court Metrage, Festival de Cannes.

Though the event agency will have to confirm if that's correct.

Comment 25

6 years ago
Pretty sure that's correct. Mock it up on the invite and I'll run it by the event agency. Thanks so much!
(Assignee)

Comment 26

6 years ago
Created attachment 618271 [details]
FF Flicks Cannes Party Invite

Here is the invite with the correction.
:)
--rhonda
Attachment #618064 - Attachment is obsolete: true
Thanks Rhonda, it's just missing the accent on "Métrage."
(Assignee)

Comment 28

6 years ago
Created attachment 618275 [details]
FF Flicks Cannes Party Invite
Attachment #618271 - Attachment is obsolete: true
(Assignee)

Comment 29

6 years ago
Created attachment 618277 [details]
FF Flicks Cannes Party Invite
Attachment #618275 - Attachment is obsolete: true
(Reporter)

Updated

6 years ago
Status: ASSIGNED → RESOLVED
Last Resolved: 6 years ago
Resolution: --- → FIXED
(Reporter)

Comment 30

6 years ago
Okay, just got confirmation from the event company in Cannes:

We should change the headline to "Mozilla Firefox invites you to the Firefox Flicks Winners' Party at the Plage des Palmes, Festival de Cannes".

Apparently the "Court Métrage" is the Short Film Corner (as an entity) and the "Plage des Palmes" is the venue.

Confusing!

Thanks!
Status: RESOLVED → REOPENED
Resolution: FIXED → ---
If possible, I'd like to go back to the version in comment 18. I don't think it's 100% necessary to mention the venue in the top block. I more meant it like "come to this event (winner's party) during this other, bigger event (film festival)." If you look at the reference version in comment 5, that's the way we did it: "Firefox Flicks at the SFIFF." Then we have the venue towards the bottom with the details.

Does that make sense?
(Reporter)

Comment 32

6 years ago
I'm fine with both, but I'd like to have this wrapped up asap as I'd like to send the invite out today. I think it works both ways.
(Assignee)

Comment 33

6 years ago
Hi Matej--
Since we have had a few suggestions for final copy, if you can just send the exact phrasing you would like to see, I'll copy and paste it into the design so we can get this out the door.
Thanks!
--rhonda
Sounds good. Here you go:


Mozilla invites you to the Firefox Flicks 
Winners' Party at the Festival de Cannes

The search for the ultimate Firefox video is now over. Join us as we announce, celebrate and showcase the winning entries.

May 17, 2012, 21h00–0h00
Plage des Palmes

Please RSVP by May 14
Questions? firefoxflicks@mozilla.org
(Assignee)

Comment 35

6 years ago
Created attachment 618760 [details]
FF Flicks Cannes Party Invite

Thanks!
:)
--rhonda
Attachment #618277 - Attachment is obsolete: true
(Reporter)

Comment 36

6 years ago
Comment on attachment 618760 [details]
FF Flicks Cannes Party Invite

Looks great. Kristin, are you good with it?

Comment 37

6 years ago
I am. Thanks.
(Reporter)

Updated

6 years ago
Status: REOPENED → RESOLVED
Last Resolved: 6 years ago6 years ago
Resolution: --- → FIXED
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