793296 - SUMO is using the incorrect Firefox wordmark

Status: RESOLVED WONTFIX

(support.mozilla.org :: General, defect, P2)

Description

[John Slater]

Hi all. We noticed today that SUMO is using a live text version of the Firefox wordmark rather than the proper file (ex. https://support.mozilla.org/en-US/products/firefox). 

It's important for branding reasons that we maintain logo consistency, so please update to the correct one. You can download that here: http://www.mozilla.org/en-US/styleguide/identity/firefox/wordmarks/

Thanks-
John

Comment 1

[Ricky Rosario [:rrosario, :r1cky]]

What do we do for Firefox for mobile landing page?

https://support.mozilla.org/en-US/products/mobile


This isn't as easy as it looks. These are dynamic, database-driven pages.

Comment 2

[John Slater]

(In reply to Ricky Rosario [:rrosario, :r1cky] from comment #1)
> What do we do for Firefox for mobile landing page? 
> https://support.mozilla.org/en-US/products/mobile

I'm sure we could come up with a solution here. Probably using the standard wordmark with HTML text after it to denote the product type would work. Sean, Lee - any more specific ideas?
 
> This isn't as easy as it looks. These are dynamic, database-driven pages.

Be that as it may, it's still important to be consistent with our branding.

Comment 3

[John Slater]

Checking back in...any updates? What happens next?

Comment 4

[Ricky Rosario [:rrosario, :r1cky]]

Is the "Firefox" product the only one we need to have as a wordmark? Or do we also need to apply the same rule for "Firefox for mobile"?

I know branding is super important but sometimes it conflicts with our accessibility and localization requirements.

Comment 5

[John Slater]

Firefox is the only part of the equation that needs to stick with the wordmark...descriptors like "for mobile" or "for desktop" or whatever can be written out in system type and can be localized as needed.

Comment 7

[Kadir Topal [:atopal]]

Okay, let's try to figure out how to do this. 

John, is there no way for us to get the rights to use the correct font on our website? It really pains me to put an image of a string on our website and it's rather cumbersome for localization, in languages where "for mobile" is not appended but prepended for example.

Comment 8

[John Slater]

Hi Kadir. I may be misunderstanding the request, but to reiterate what I said in comment #5, the only aspect here that needs to be in image form is the Firefox wordmark itself. Descriptors like "for mobile" or "for desktop" can be written as HTML site text and localized as needed.

Can you give an example of when it's prepended instead?

Comment 9

[Ricky Rosario [:rrosario, :r1cky]]

(In reply to John Slater from comment #8)
> Can you give an example of when it's prepended instead?

https://support.mozilla.org/tr/products/mobile

Comment 11

[Andrew Truong [:feer56] [:andrewtruong] [:atruong]]

There have been no update to this since 2012.. Will this be looked into soon?