858708 - [Newsletter] [Snippet] Email newsletter snippet images

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Jessilyn Davis]

Can we get 4 or 5 email newsletter snippet icons we can test?

Objective: Get people to click through to signup for our email newsletter.

40 x 50 transparent png

Timeline: April 31st launch


Thanks!

Jess

Comment 1

[Tara (musingt)]

Hi there.  
I'll see what I can do.  Fwiw we're supposed to be going through the engagement form, but since the process is still being worked through I'll just go ahead and process this.  

Can you provide some direction on what you're looking for here? perhaps previous icons that we've used, especially ones that were successful - for reference?  thanks.

Comment 2

[Tara (musingt)]

just saw your ping on the form ;) nevermind!

Comment 3

[Jessilyn Davis]

Sweet :) I didn't know the best way to be helpful - so I did both.

The old image was a small version of: https://www.mozilla.org/img/news/background.png

Which was really hard to tell what it was when it was shrunk down to 40x50.

Comment 4

[Tara (musingt)]

Giving this one to Monique.  She'll be able to get this going starting next week (after the 16th). Thanks Monique!

Comment 5

[monique]

Hello,

Starting on this but wanted to confirm that you want 4 to 5 ideas to represent the email newsletter? I think this is what you want but please clarify.

Thanks,
Monique

Comment 6

[Jessilyn Davis]

Precisely. Thanks, Monique! :D

Comment 7

[John Slater]

Hey Monique. Just wanted to check in on the status, since we're approaching the due date. Any updates?

Comment 8

[monique]

Am finishing up tonight and will send all options tomorrow.

Comment 9

[monique]

Attachment: Newsletter snippets CR1

Hello,

Attached are 4 options for the newsletter snippet. I decided to keep it super simple so it's clear to understand. Let me know your thoughts!

Monique

Comment 10

[Jessilyn Davis]

Thanks Monique! I love the concepts for these for clarity sake. My only gut feeling is that they're a little flat/pixel-y and different than some of the other images we usually use on about:home which are more 3d and Mozilla styled.

Check out the attached screenshots of other snippet images currently on about:home.

Can you try making these concepts look a little more 3d/Mozilla webpage esq?

We can definitely test these simple images too - I'm curious to see which would perform better :)

Thanks again!

Jess

Comment 11

[Jessilyn Davis]

Attachment: Screenshots of current snippets and mockup of current proposal

Comment 12

[monique]

Attachment: CR2

Here are the same concepts but more dimensional.

Monique

Comment 13

[Jessilyn Davis]

Beautiful! These are perfect. Thanks Monique!