940095 - Holiday Shopping Snippet for Brazil Firefox OS (copy approval and icon tweaks)

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Jean Collings]

>>Project/Request Title:
Holiday Shopping Snippet for Brazil Firefox OS (copy approval and icon tweaks)

>>Project Overview:
With the need to boost our engagement with Brazil for Firefox OS, we will be switching out copy and icon to align with holiday shopping/Black Friday next week. 

>>Creative Specs & Deliverables:
Matej- can you please let me know if you're okay with this copy:

Looking for a great gift for someone? How about a <a> FirefoxOS phone </a>? 

John - I looked at our library of snippets and I saw a shopping bag (with the Firefox desktop logo), would we be able to tweak it so it'll have the Firefox OS logo? I attached the old icon for context. 

>>Launch Date:
2013-11-25

>>Creative Due Date:
2013-11-25

>>Mozilla Goal:
Firefox OS

>>Points of Contact:
ARRAY(0x7f2b915951e8)

Comment 1

[Jean Collings]

Attachment: snippet_shoppingbag.png

Attached is the old shopping icon. If there isn't time to make adjustments I can just use one of the newer Firefox OS icons that Matt created.

Comment 2

[Jennifer Balaco]

Assigning this over to Matej to take a look at copy. 

I'll wait until John weighs in on the shopping bag icon to assign over to a designer.

Comment 3

[Matej Novak [:matej]]

A few changes from me, the big one being that "Firefox OS" should always have a space:

Looking for a great gift this holiday season? How about a <a>Firefox OS smartphone</a>?

Thanks.

Comment 4

[Jennifer Balaco]

Thanks, Matej! Assigning design over to Matt. 

John - any feeling about using the shopping bag icon?

Comment 5

[John Slater]

The shopping bag icon is a nice fallback, but would love to see what an updated version from Matt would look like. Something with more holiday flair, in particular.

Comment 6

[Jean Collings]

(In reply to Matej Novak [:matej] from comment #3)
> A few changes from me, the big one being that "Firefox OS" should always
> have a space:
> 
> Looking for a great gift this holiday season? How about a <a>Firefox OS
> smartphone</a>?
> 
> Thanks.

Sounds great! And totally get you about the Firefox OS, it was a typo on my end!

Comment 7

[MT]

Hi guys, I've been giving this request some thought, and had the idea of creating a small present in box form, with an orange ribbon flowing, similar to how the OS fox tail flows.  Do you think that would be enough visual info to include, or should we be using the phone as well?

Comment 8

[Jean Collings]

Sounds good to me - I don't think it needs the phone as we have been using some Firefox OS icons without it, but John what do you think?

Comment 9

[John Slater]

Given the constraints of the space, I don't think we need a phone. Looking forward to seeing what you come up with.

Comment 10

[MT]

Attachment: FxOS_GiftIdeaSnippet_onScreen.jpg

Here is what I am thinking to represent the holiday snippet. Pretty simple, a traditional present with FxOS colour scheme. Let me know what you think of this idea.

Comment 11

[Jean Collings]

(In reply to MT from comment #10)
> Created attachment 8337944 [details]
> FxOS_GiftIdeaSnippet_onScreen.jpg
> 
> Here is what I am thinking to represent the holiday snippet. Pretty simple,
> a traditional present with FxOS colour scheme. Let me know what you think of
> this idea.

I like it!

Comment 12

[John Slater]

Me too - thanks Matt!

Comment 13

[Jean Collings]

Awesome, just send over the asset when you get a chance Matt! Thanks again.

Comment 14

[MT]

Attachment: giftSnippet_40x50.svg

Hi Jean, I've attached the gift snippet in SVG format.

Comment 15

[Jean Collings]

Thank you!