Closed Bug 957622 Opened 10 years ago Closed 10 years ago

MWC Email Signature

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(Marketing :: Design, task)

x86
macOS
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normal

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(Not tracked)

RESOLVED FIXED
Due Date:

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(Reporter: lfox, Assigned: ltom)

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(8 files)

Hi, can we review the proposed MWC email signature text and create a graphics version for staff to add to their outgoing emails. Attached the one from 2013 as an example. May also be used on staff briefing materials etc. 

Unleash the Future
Join us in Barcelona for Mobile World Congress to learn more
24-27 February 2014, Stand 3C30, Hall 3
www.mozilla.org/mwc
Thanks Liza. Can we use last year's version as a sizing reference? Am assuming there weren't any technical issues or anything that would require changes, but wanted to make sure.

When is this due?
Thanks John. As far as I know the final version was fine last year. It would be helpful if it read well on a mobile device too? Ideally by 20th, if that is not possible, by 27th Feb would be great. Thanks
Quick question about the date - do you mean January 20 (as listed in the due date field of the bug) or February (as indicated in comment #2)?

I totally hear what you're saying about mobile, but am not sure who to talk to about the technical requirements to make a responsive image for an email footer. I'll think about it some more, though.
Assignee: jslater → ltom
Status: NEW → ASSIGNED
Due Date: 2014-01-20 → 2014-01-31
Sorry meant January ;-)
Please see the attached signature graphic. I used the existing size for this JPG (1040x287 same as last year), but I think we should scale-down or re-compose for a mobile version. 

Liza, MWC offers up an "Email Template" on their logo page:
http://www.mobileworldcongress.com/logos/

We can pick up on these dimensions for a smaller version, or maybe we should ask Jess Davis what she might recommend?
That looks great, thank you. It would also be excellent to have one that was optimised for mobile, so would appreciate any recommendations from Jess. Thanks Lee.
Adding Jess so we can get her input. 

(Jess, see above, and thanks in advance for your help!)
small detail: there is some white aliasing on the underside of the upper flame under the UTU in future that stands out on the blue background.
I would also look to amend the logo to just the Firefox one (not Firefox OS), but there is a side conversation going on to clarify this and we should get sign off from John soon.
Hey team, apologies on the delay.

For mobile optimization, there are some tricks/code you can use to have the recipient's email client automagically resize the image to a certain width, but that code isn't widely available for everyday emails. (ie it works in newsletters that we hand code and send via exact target, but it's not easy/possible code to copy/paste into an email client to send a regular email).

To make sure that this shows up nicely in mobile, it'd be best to resize/design the image so that it's always no larger than 300px wide.
Thanks, Jess! 
Liza - I think it might be simplest to provide you 3 different sized graphics - desktop, tablet (or the equivalent of what MWC's template is), and a mobile version (300px as Jess recommends). Does that sound like it will cover all our breakpoints?
That sounds fantastic. Thank you so much.
Thanks Lee (and Jess)!
300x450 (for mobile)
598x135 (based on MWC template)
1040x287 (same specs as last year)
About the branding, we had that side conversation and wound up branding these as Firefox OS. Can you make that quick fix? Otherwise, these look great.
mwc_signature_300x450.jpg

300x450 (for mobile)

[Firefox OS version]
mwc_signature_598x135.jpg

598x135 (based on MWC template)

[Firefox OS version]
mwc_signature_1040x287.jpg

1040x287 (same specs as last year)

[Firefox version]
Many thanks Lee - they look amazing. 

Shez - are you able to upload to Basecamp with the PPTs / Keynotes with instructions for staff usage plus the plain text version if they would rather use that?
Should this use www or not - the brochure doesn't use it?

Unleash the Future
Join us in Barcelona for Mobile World Congress to learn more
24-27 February 2014, Stand 3C30, Hall 3
mozilla.org/mwc
Liza, 

Do you have everything you need for the email signature?
Yes, may thanks Jennifer, Shez will distribute shortly.
Thanks, Liza. I'm going to go ahead and resolve the bug then.
Status: ASSIGNED → RESOLVED
Closed: 10 years ago
Resolution: --- → FIXED
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