966356 - Plan comms for Maker Party 2014

Status: RESOLVED FIXED

Description

[Erika Drushka]

This is a meta-bug to document our comms discussions for Maker Party 2014. Things we need to discuss and roles we need to assign at the workweek include:
   
1) Timeline (start/stop dates) 
2) Partners/events -- see Bug 966313
3) Messaging and language 
4) Brand and visual assets (digital and physical) 
5) Landing page (who builds it, establish scope)
6) Organizing kits & volunteer flow 
7) Press and PR strategy

Comment 1

[Erika Drushka]

Awesome progress on this!

We've mapped the Information Architecture for the new site.

Here is Studio Mofo's timeline for building the new /party page (with Deadlines!!): https://docs.google.com/spreadsheet/ccc?key=0AorEOP1A0tc0dHl6YVd6dU5Da0pwVlVCaG5uNWNkaVE&usp=sharing

Here is a flow chart for maker partners: https://wiki.mozilla.org/images/3/37/Flowcharg.jpg

The Maker Party wiki has been updated with boatloads of information. 

Amira: Can you link to the wiki?

Comment 2

[Erika Drushka]

Here is the wiki: https://wiki.mozilla.org/Webmaker/Maker_Party

Comment 3

[Amira]

Marking this as resolved as questions below are answered or can be filed as other bugs. 

1) Timeline (start/stop dates) 
July 15-Sept 15, 2014
2) Partners/events -- see Bug 966313
Partner plan developed in wiki 
3) Messaging and language 
Messaging identified in wiki 
4) Brand and visual assets (digital and physical) 
Same assets as previous year but Studio Mofo will be creating additional assets for site and template uses.
5) Landing page (who builds it, establish scope)
Studio mofo. Planned here (https://wiki.mozilla.org/File:Webmaker_party_redesign_2014.jpg) scoped out here (http://bit.ly/1ki6hme)
6) Organizing kits & volunteer flow 
resources section developed here - https://teach.etherpad.mozilla.org/makerpartyresources 
7) Press and PR strategy
This is tbd but on-going discussion with Erica S. and Lainie.