Closed
Bug 986736
Opened 11 years ago
Closed 11 years ago
[Australis] copy A/B test for /new
Categories
(www.mozilla.org :: General, defect)
Tracking
(Not tracked)
RESOLVED
FIXED
People
(Reporter: malexis, Assigned: Habber)
References
Details
(Whiteboard: [kb=1310305] )
From Jen's email:
2a.
Stacked copy
[H] There’s never been a better time for Firefox
[S] Committed to you, your privacy and free, open web
Smaller text size - http://cl.ly/image/2S3T1M1z1i2l
2b.
Right-aligned download button
[H] There’s never been a better time for Firefox
[S] Committed to you, your privacy and free, open web
http://cl.ly/image/0w3c1S3p2222
3a.
Stacked copy
[H] There’s never been a better time for Firefox
[S] Choose the browser you can trust
http://cl.ly/image/0t1z072K250g
3b.
Right-aligned download button
[H] There’s never been a better time for Firefox
[S] Choose the browser you can trust
http://cl.ly/image/1j3q263F3I0v
We'd like to test both subheads and stacked vs right-aligned alignments in April in English to see if they impact download conversion rates with 2 copy changes:
1. remove "open" from "free, open web"
2. change "the browser" to "a browser"
Reporter | ||
Updated•11 years ago
|
Whiteboard: [kb=1310305]
Reporter | ||
Comment 1•11 years ago
|
||
Update: the sub headline should change from "Committed to you, your privacy and a free, open web" to "Committed to you, your privacy and an open web"
Comment 2•11 years ago
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These changes look good to me. Let's also make sure "Web" gets capitalized and put a period on the subheads. Here's what the two options should look like:
[H] There’s never been a better time for Firefox
[S] Committed to you, your privacy and an open Web.
[H] There’s never been a better time for Firefox
[S] Choose a browser you can trust.
Thanks.
Comment 3•11 years ago
|
||
Hi-
I'm 90% certain these strings exist in other places, but we should get these pages ready for localization this week.
Thx,
Jen
Reporter | ||
Updated•11 years ago
|
Assignee: nobody → hhabstritt.bugzilla
Comment 4•11 years ago
|
||
This is done.
Status: NEW → RESOLVED
Closed: 11 years ago
Resolution: --- → FIXED
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Description
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