1034642 - Decision: Determine which designs for Default Browser promotion we should move forward with.

Status: RESOLVED FIXED

(Firefox :: General, defect)

Description

[Sevaan Franks [:sevaan]]

Decision bug stemming from Bug 1028966.

Designs can be viewed here: http://people.mozilla.org/~sfranks/Promotion/In-Product%20Promotion%20for%20Default%20Browser%20Status.pdf

Personal recommendations on what to pursue:

- Notification Bar
- Home Page snippets
- Prompt in Customization Mode
- More Prominent Preferences Placement
- At end of Firefox Accounts signup

All, of course, with telemetric probes so we can determine effectiveness.

Comment 1

[Dão Gottwald [:dao]]

(In reply to Sevaan Franks [:sevaan] from comment #0)
> Decision bug stemming from Bug 1028966.
> 
> Designs can be viewed here:
> http://people.mozilla.org/~sfranks/Promotion/In-
> Product%20Promotion%20for%20Default%20Browser%20Status.pdf

These evaluations don't seem to predict the effectiveness and impact of each design. I think this should be part of the consideration just like the annoyance level. For instance, I would not expect there to be a significant overlap between those end users customizing Firefox or setting up a Firefox Account and those who don't have Firefox as their default browser. If there was such an overlap, this would already be a state of failure. We should focus our efforts on having an effective prompt at some central place that users cannot miss.

Comment 2

[Sevaan Franks [:sevaan]]

Decision made to go forward with Notification Bar (Bug 1033482, Bug 1040851), Browser Preferences (Bug 1040868), and end of first-run tour (Bug 1040878).

Comment 3

[Marco Mucci [:MarcoM]]

Hi Sevaan, can you provide a point value.

Comment 4

[Sevaan Franks [:sevaan]]

MarcoM: Easy, 1