1162757 - /whatsnew 38.0.5 (Pocket, Video) - Design & Copy

Status: RESOLVED FIXED

(Marketing :: Design, task)

Description

[Cory Price [:ckprice] (bugmail disabled, NI me!)]

>>Project/Request Title:
/whatsnew 38.0.5 (Pocket, Video) - Design & Copy

>>Project Overview:
This bug tracks the design and copy /whatsnew 38.0.5 landing June 2nd.

>> Creative Help Needed:
Copy:    Yes 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
Copy doc and art files

>>CTA and Design:
PMM has said we can use the pending /firstrun design as a basis for our layout

http://cl.ly/image/3V0X323I1K3Q

Details on flow can be found here: https://spring15.etherpad.mozilla.org/pocket-dev



>>Expected Launch Date:
2015-06-02

>>Mozilla Goal:
Org Support

>>Mozilla Creative Collective:
No

>>Points of Contact:
[e-mail], [e-mail], [e-mail],

Comment 1

[Matej Novak [:matej]]

Copy deck is here:

https://docs.google.com/document/d/1Tylrag0ACcV7S4mnVyZ0mddJIerDQVQGG4QeBS_Sxlo/edit

/whatsnew copy starts on page 3

Comment 2

[Matej Novak [:matej]]

Copy in comment 1 is good to go. Ty, over to you.

Comment 3

[Cory Price [:ckprice] (bugmail disabled, NI me!)]

COPY IS FINAL APPROVED BY Pocket/PMM/Legal

Pocket copy
https://bugzilla.mozilla.org/show_bug.cgi?id=1162757#c1

Video copy (unchanged)
bug 1136008 comment 10

Comment 4

[Cory Price [:ckprice] (bugmail disabled, NI me!)]

Attachment: Marketing assets - May 12 (Dropbox)

Comment 5

[Cory Price [:ckprice] (bugmail disabled, NI me!)]

Attachment: FFx-Desktop_WN-Pocket-May2015_Video-Pocket_Final.png

ATTACHED DESIGN FINAL APPROVED BY POCKET/PMM.

(note: Cory to work with Cmore about testing alternate button 'Try it now!' button color. Will keep Ty informed.)

Comment 6

[Cory Price [:ckprice] (bugmail disabled, NI me!)]

Ty - will you please post the art files to this bug?

Comment 7

[Ty Flanagan]

Here you go:

https://www.dropbox.com/s/w73thgkzv78sl0k/FFx-Desktop_WN-Pocket-May2015_Assets.zip?dl=0