Closed Bug 1213786 Opened 9 years ago Closed 8 years ago

FxOS 2.5 on TV feature naming

Categories

(Marketing :: Copy, task)

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Other
task
Not set
normal

Tracking

(Not tracked)

RESOLVED FIXED

People

(Reporter: mkhoo, Assigned: tpalmer)

Details

(Whiteboard: Creative Collective Project)

>>Project/Request Title:
FxOS 2.5 on TV feature naming

>>Project Overview:
In FxOS 2.5 for TV, there are basic features that require help from Brand team to provide creatives for official feature naming. The official feature names will then be confirmed, and we will use them to communicate externally/internally across a bunch of marketing materials, including sell-in deck, websites, brochures, training materials, leaflets... etc.

>> Creative Help Needed:
Copy:    Yes 
Design:  No 
Video:   No 
Other:  No

>>Creative Specs:
Please give us a set of names for each feature, would be nice to have at least 3 options for each set, and have them prioritized, so we can choose from them and make decision more easily. A simple .doc would do.

>>CTA and Design:
Please ref slides for feature briefing, and kindly let us know if a briefing to Creative team is required. :)
https://goo.gl/m15auX

Priority 1:
- Quick Access: Previously named as Decks. The OS provide various of Decks for user to quick access to. e.g: TV, Collections, Devices, Discover and things (Devices, HDMI ports, YouTube webapp, HBO TV Channel, etc) that pinned to the Homescreen. The Deck can also act as folder, where user can move things (e.g: HBO TV channel) to corresponding Deck (e.g: TV Deck).

- renaming of Collections: Previously call Apps. The Collections is a place where show all relative downloadable web contents / web apps, all partner's relative content will be shown in this deck.

- renaming of Marketplace/Discover: A new platform to discover web contents. We want to promote web as our contents, and Discover is somewhere user be able to find all relative web contents that suits for TV segment.

Priority 2
- send video to TV: is a function for user to send video from Browser (Android Browser) to TV
- send Tab to TV: is a function for user to send URL from Browser (Android Browser) to TV.

P3 (just aligned with other product lines):
- Firefox Sync: is an existing function in Browser (Firefox), where we want to leverage this function from Firefox Account, and sync Browser's Bookmarks, Password and browsed History across devices.

- Pin Favorites: This is similar function to Firefox OS devices. However the UI are different. On TV, user can pin any favorite things (HBO Channels from TV Deck, YouTube webapps from Collection Deck, HDMI ports from Devices, etc) to TV Homescreen. We want to consider using the same name from Firefox OS 2.5.



>>Expected Launch Date:
2015-11-20

>>Mozilla Goal:
Firefox OS

>>Mozilla Creative Collective:
Yes

>>Points of Contact:
nma@mozilla.com, clu@mozilla.com, tchen@mozilla.com, jcheng@mozilla.com, mkhoo@mozilla.com, dalmstrom@mozilla.com, jocheng@mozilla.com,
Hi,

Could we have the first batch of options by Oct. 23? If a briefing to Creative team is required please kindly let us know. Many thanks!
Hi Jennifer,

I wanted to check in with you to see if this estimated deadline is feasible to you, many thanks.

Estela
Flags: needinfo?(jbalaco)
Hi Estela, 

We won't be able to get to this tomorrow. I will have an update in the morning for when to expect options.
Flags: needinfo?(jbalaco)
One quick note, there is a separate request in process to rename Marketplace.
Assigning this to Troy. He will have options for you next week. 

A couple of notes and questions:
- as mentioned in the previous comment, the renaming of Marketplace is already in progress and will not be delivered in this batch. 
- Is Collections also a part of Marketplace? 
- For the P3 list --> Features that cross product should not be renamed, so Sync would stay Sync, not be renamed and the same for Pin Favorites.
Assignee: jbalaco → tpalmer
Status: NEW → ASSIGNED
Component: Design → Copy
Hi Jennifer,
For Marketplace naming, could you share us the bug id? agreed we will follow up there.
For Collections, @ni on Joe.
For P3 lists, Agreed, and we don't need naming for this.

thanks!

BR,
Marvin
Flags: needinfo?(jcheng)
Hi Jennifer,

Could you please share the bug id of Marketplace renaming for us to follow up?

Thanks.
Estela
Hi Joe,

Is Collections also a part of Marketplace?
These is not a bug for the renaming. We are meeting Wednesday morning with the Marketplace team to figure to discuss.
Blocks: TV_FxOS2.5
Hi Jennifer,

Could we have the first batch of options for P1 and P2 by Nov. 11?
P1 - 
Quick Access

P2 - 
send video to TV
send Tab to TV

Many thanks!
Estela
No longer blocks: TV_FxOS2.5
I'm going to add a NI for Troy. He is out this week, so not sure that Wednesday is going to be possible. More information to come.
Flags: needinfo?(tpalmer)
(In reply to Jennifer Balaco from comment #12)
> I'm going to add a NI for Troy. He is out this week, so not sure that
> Wednesday is going to be possible. More information to come.

Hi Jennifer

Wednesday is good. I got a jump on these before I left for PTO. Just to clarify, is Collections no longer a part of this?

Thanks,
Troy
Flags: needinfo?(tpalmer)
Estela + Joe, 

Any information on Collections and how that relates to Marketplace? Thanks!
Flags: needinfo?(eliu)
Hi Jennifer,

We can ignore Marketplace and Collections, thanks!

Would need Joe's help if you'd like to know more details.
Flags: needinfo?(eliu)
Hey everyone

Here is my copy doc with some naming options for Quick Access and Send to TV

https://docs.google.com/a/mozilla.com/document/d/14j5DSbhDMNU0aaRHuv5ofFeIRKIY-95zaATZxUFXkYk/edit?usp=sharing

Let me know if you have any questions. Otherwise, feel free to leave comments in the doc.

Thanks,
Troy
Flags: needinfo?(mkhoo)
Hi all,
we will be using Send to TV for both send video and tab experience.

thus far, we don't need new name now, and this bug will be close once we decided for the Quick Access part.

Appreciated! :)

BR,
Marvin
Flags: needinfo?(mkhoo)
Any update on whether a name was selected for Quick Access? I'd like to close this bug, if you are all set. Thank you.
Hi all,
all set and all consideration naming has been taking into account, thus, closing this bug.
appreciated and thanks for the effort.

Marketplace naming will use Web Apps as from now.

BR,
Marvin
Status: ASSIGNED → RESOLVED
Closed: 8 years ago
Resolution: --- → FIXED
Flags: needinfo?(jcheng)
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