Closed Bug 651587 Opened 13 years ago Closed 13 years ago

[WT] Create a report showing newsletter signup conversion from marketing campaigns

Categories

(www.mozilla.org :: General, defect, P1)

Product:
www.mozilla.org
Component:
General
Type:
defect

Tracking

(Not tracked)

Status:
RESOLVED FIXED

People

(Reporter: lforrest, Assigned: brad.gross)

References

Details

Hi Brad - 

Now that we're close to tracking newsletter subscriptions on our site it would be great to get started creating the complimentary report within WT. 

Can you take a look at the current "Newsletter Conversion" report. As you'll be able to see, it's close to complete, we just need to add in whatever the identifying factor is for the Newsletter Signup. That's dependent on your tracking tag in bug 646992. No need to wait until 646992 is fully implemented to make this change. 

Thanks!
Laura
btw - that's within the "Mozilla.com 50% Sample" profile
Summary: [WT] Create a report showing newsletter signup conversion → [WT] Create a report showing newsletter signup conversion from marketing campaigns
I have created a couple of test-reports; however, I need to revisit the tagging strategy to ensure we're addressing this in the most effective way.
Sounds good. Make any tagging updates to bug 646992 (listed against this bug as a dependency)
This bug is dependent upon the completion of bug 646992.
Brad - Looks like this report can now be created now that bug 646992 has been resolved.
Target Milestone: --- → 2.7
Hey Brad - I took a shot at this before we had the tagging place. We're looking for something like the "Newsletter Campaign Conversion" report to start collecting data. I'm not sure if I programmed the "newsletter signup" custom report so that may need to be tweaked for the data from the new tags to start flowin'. 

Have a look!
Priority: -- → P1
Hey Brad - Any updates here? I'm not seeing any data flow into the "Newsletter Campaign Conversion Report" under the "Newsletter Signup" or "Conversion %" columns. I think the report configuration just needs to be modified. 

Please help make those changes. Would be great to have by our meeting tomorrow, Wed June 8th. Thanks!
Target Milestone: 2.7 → 2.8
I have reconfigured the report (newsletter) measure and filter.  I kicked-off the analysis, will have more to report when it finishes.
Hey Brad - as discussed on our call today, check out the "Campaign Conversion" report as a template for what we'd like to see here.
Target Milestone: 2.8 → 2.9
I updated the Newsletter Conversion report.  It is currently collecting data.  Please have a look and let me know what you think.
Looks great! Thanks. 

Closing bug.
Status: NEW → RESOLVED
Closed: 13 years ago
Resolution: --- → FIXED
Component: www.mozilla.org/firefox → www.mozilla.org
Component: www.mozilla.org → General
Product: Websites → www.mozilla.org
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