697283 - Add Webtrends Tracking for Firefox Live 2

Status: RESOLVED FIXED

(Websites :: Other, defect)

Description

[Christie Koehler [:ckoehler]]

Add Webtrends Tracking code to this website per the instructions in:
https://intranet.mozilla.org/Webanalytics#Track_a_New_Domain

Comment 1

[William Reynolds [:williamr]]

Here are the metrics we're interested in tracking in WebTrends. Let us know if any of these should be filed as separate bugs. Thanks!

- Standard WebTrends tracking by date/locale
- Number of clicks on each of the four social buttons (two Facebook buttons, two Twitter buttons) by date/locale
- Of non-Firefox users, what are the download button conversions by date/locale
- Number of returning users by date/locale

Comment 2

[Chris More [:cmore]]

William/Laura/CK:

We will not have to generate new code for this website, because it is a directory of an existing domain that already has WebTrends. Since Silver Orange is going to be doing the front end, they could embed our normal code. As for the social buttons, we would have to embed JS on he buttons like:

onMouseDown="dcsMultiTrack('DCS.dcsuri', '/firefoxlive/social/facebook', 'WT.ti', 'Facebook%20Share');"

onMouseDown="dcsMultiTrack('DCS.dcsuri', '/firefoxlive/social/twitter', 'WT.ti', 'Facebook%20Share');"

Silver Orange will have to use the DCS multitrack, which should be he same as what is on the homepage of mozilla.org.

Comment 3

[William Reynolds [:williamr]]

Thanks Chris - assigning to Steven for implementation.

Comment 4

[Pascal Chevrel:pascalc (PTO until April 26)]

We need metrics and an analysis of the taffic data generated per locale so as to be able to communicate results of the campaign to our localizers and know if this campaign has a different success depending on the language/culture.

Will the webtrends data above give us the level of details needed for that? Should I open a separate bug to have per locale reports generated for this campaign?

Comment 5

[Steven Garrity [:sgarrity]]

We can't add javascript hooks to the twitter/facebook buttons because they are embedded widgets (in iframes) from twitter/facebook.

I have added the default mozilla.org webtrends include to the footer though.

Comment 6

[Chris More [:cmore]]

@Steven: that's right and good point. If we didn't have the embedded iframe code and just a local button for sharing, it would be possible. I checked and the code is on the -dev site. Thanks!