Closed Bug 819315 Opened 13 years ago Closed 13 years ago

[Flicks] Create 2013 Teaser Video

Categories

(Websites :: Firefox Flicks, defect)

defect
Not set
normal

Tracking

(Not tracked)

VERIFIED FIXED

People

(Reporter: tleingruber, Unassigned)

References

Details

What: Create teaser with best-of-2012 video material Goal: To be used on website (landing page?) and in social media when we launch Flicks 2013 R1. Production: Rainer & Spencer Responsible: Tobias Deadline: Video done on January 14th (Including quick round of feedback before that date. Januare 22nd is Flicks R1 launch + PR/Social action) Style: Re-use 2012 winner-material in style of "Flicks 2012 show reel" video we produced for Cannes. http://www.youtube.com/watch?v=XVdN3gH9d64 Length: Let's make it 1 min only; 2012 show reel is 1:48 min; Open for discussion though Idea: Any idea is welcome. Maybe there's a smart way to do a different super-cut? Surprise us! :) Hosting: Vimeo or YouTube Assets: - Creative: Waiting for Flicks 2013 creative assests. Tentative delivery date: December 17th. - Music: It is possible to re-use music from 2012 show-reel. It's free and I can actually edit things, it's via an open music maker. - Videos: I just invited you to the "Firefox Flicks 2013" folder on Dropbox. I hope you like using that. You can invite others. All winning videos are there, highest res. Copy: Coming; Deadline: Dec 17th; Will discuss with Matej + Flicks Team.
Assignee: nobody → rcvillink
I think the showreel is a good starting point, but I'd like to explore some different music options. Not that the current music doesn't work, but since we're doing something new, I'd like it have its own look, feel and sound. I don't think it should be so energetic. Maybe something with more of a slow build to the point where we introduce this year's contest. Here's a first pass at some copy. There are some numbers missing, but I wanted to provide a jumping off point at least. We can tweak when we see how it's coming together. Some additional notes: Let's not use the green trailer screen from last year this time. And let's not use any Flicks branding until we say "it's back" about halfway through. In 2012 Firefox Flicks received 400 entries from thousands of filmmakers in XX countries And now it's back [here's where I was thinking the new logo and lockup could go] See this year's prizes celebrity judges and more at firefoxflicks.org The contest opens February 13 Start thinking about your flick today!
Blocks: 818868
Thans so much Matej! I agree on the music - 1) Should be something new to set it apart from the Cannes one. 2) Can be something less energetic... I have access to R's music-licensing account and will propse him a couple of songs. I'll put you on CC for that, so we get your input as well. Copy - Looks great to me. I'll run this by Kristin and post an update here soon.
Hi Rainer (and all), we just had a meeting where we came up with a slightly different take on this. It will still involve clips from last year, but there's more of a concept to it now. I'm not sure I'll get to writing it up today, but I should have it posted by Monday. After that, maybe we should have a call to go over the idea to get your thoughts and see if you think it's doable. Have a great weekend!
OK, here's the revised script. Rainer, let me know if you have any questions or want to discuss anything. WE OPEN ON A MONTAGE OF WINNING VIDEOS FROM FIREFOX FLICKS 2012 WITH SOME DRAMATIC, BUILDING MUSIC UNDERNEATH AND SUPERS ON TOP. Last year Firefox Flicks received 400 entries from thousands of filmmakers in XX countries Now it's back with more great prizes and celebrity judges THE MUSIC SHOULD REALLY START TO BUILD HERE AS IF WE'RE APPROACHING A CLIMACTIC MOMENT. but this time... (PAUSE) it's smaller than ever WE ZOOM QUICKLY BACK TO REVEAL THAT ALL THIS FOOTAGE HAS BEEN RUNNING ON THE SCREEN OF A FIREFOX OS PHONE, WHICH NOW LOOKS TINY IN THE FRAME. THE FIREFOX FLICKS WORDMARK AND LOGO APPEAR IN THE SPACE AROUND THE PHONE. Submit your flick about Firefox OS our new mobile operating system starting February 13 and help us bring the small screen to the big screen Visit firefoxflicks.org for more
Here's a very slightly revised script based on some new feedback to downplay the Firefox OS name and to talk more about mobile instead. Last year Firefox Flicks received 400 entries from thousands of filmmakers in XX countries Now it's back with more great prizes and celebrity judges but this time... (PAUSE) it's smaller than ever Submit your flick about the power of the Open Web on mobile devices starting February 13 and help us bring the small screen to the big screen Visit firefoxflicks.org for more
I like it. Thanks.
Thanks Rainer! I'll run this by a few folks and send you a round of feedback!
Hi Rainer, would be great if you'd let us know by when we can expect the next version! (Feedback to Rainer is out. I didn't post it here as the list was huuge) Thanks!
Wanna send out the next draft today (Friday) ....
http://youtu.be/1gXyaSBLtoc Didn't receive the new artwork yet ... will replace it when available http://youtu.be/1gXyaSBLtoc
Thanks Rainer! I'm trying to get the art work to you in time for the next, (hopefully) final version. Running the video by a few people again, expect my feedback in 1-2 days.
Hi all. Just so everyone knows why this bug has been quiet: We've decided to go a different route with the teaser-video and we are basically recycling the video we've made for Cannes in 2012. That process is well under way, but not happening here. I'll post links and updates once the video is final. Thanks all for your help.
Hi again! After a speed-round I now present you our 2013 teaser video :) Approved by Kristin, John and Matej. Good to go! Full size 1280x720 download: http://www.fixedearthfilms.com/mozilla/FireFoxFlicks_2013_V9.mov Alternative link (might be faster actually: https://dl.dropbox.com/u/12343904/FireFoxFlicks_2013_V9.mov Cheers!
Assignee: rcvillink → nobody
Video added to vimeo: https://vimeo.com/57743653 Pull request for adding to the hp:
Status: NEW → RESOLVED
Closed: 13 years ago
Resolution: --- → FIXED
Hi again. Apologies for making you go through the process of adding this video twice, but as mentioned in the meeting earlier, we've had to make another edit to this teaser video (font-color is now white/blue) Here is the "new final" download-link: http://www.fixedearthfilms.com/mozilla/FireFoxFlicks_2013_V11.mov Thanks a lot.
Status: RESOLVED → REOPENED
Resolution: FIXED → ---
Resolving as the video was created and is live.
Status: REOPENED → RESOLVED
Closed: 13 years ago13 years ago
Resolution: --- → FIXED
Status: RESOLVED → VERIFIED
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