Closed Bug 1129565 Opened 9 years ago Closed 9 years ago

MDN 10th Anniversary Campaign

Categories

(Marketing :: Design, task)

All
Other
task
Not set
normal

Tracking

(Not tracked)

RESOLVED FIXED
Due Date:

People

(Reporter: aspivak, Assigned: jbalaco)

References

Details

>>Project/Request Title:
MDN 10th Anniversary Campaign

>>Project Overview:
MDN is turning 10 years old this year and we would like to run a campaign to help raise awareness of MDN and especially the central role contributors play on MDN. 

Original wiki site launch (as far as we can tell): July 23, 2005
(reminder we are celebrating the wiki launch, the original contents are older [netscape devedge ~ 1999/2000]). More history digging: http://florianscholz.com/2014/01/javascript-documentation-clean-up-and-mdn-redesign-history/

Goal: Expose users and potential supporters/contributors (inside and outside of Mozilla) to how contribution on MDN makes the content great, & how the site and the community have evolved and grown over 10 years.

Proposed Activities:
1. Takeover Mozilla! Rally other communities and Mozilla sites to spread the word. 
 - MDN home page with anniversary info; site banner; other on-page features
 - Mozilla.org page
 - Get involved page
 - Twitter feeds, etc.
2. Contributor interviews and "spotlights" as a series of blog posts on Hacks?
3. Small, global community writing parties with special 10th anniversary swag

>> Creative Help Needed:
Copy:    Yes 
Design:  Yes 
Video:   No 
Other:  No

>>Creative Specs:
2 Sticker designs  - 2x2square and 3x3 round, vinyl. 
1 t-shirt design
MDN home page revamp, with artwork & copy to promote the 10 year anniversary
Banners for web developers to use on their sites to promote MDN

Also would like some help on copy for the campaign, as well as suggestions how to promote.

>>CTA and Design:
We are pretty open as far as design direction. A few thoughts: 1.  showing the different logos-art through the "ages" of MDN. 2. The MDN dino was very well loved by the community, it might be good to resurrect for this campaign. 

>>Creative Due Date:
2015-06-01

>>Launch Date:
2015-07-23

>>Mozilla Goal:
Org Support

>>Mozilla Creative Collective:
No

>>Points of Contact:
aspivak@mozilla.com
Please let me know how to contribute to this campaign?
Hi Rizky, what are you interested as far as contributing? 

Also, some current notes are in an etherpad: https://devengage.etherpad.mozilla.org/MDN10th
Flags: needinfo?(ariestiyansyah.rizky)
Hi Jennifer

please let me know what I need to do to get the creative for this into the prioritization discussiob for the creative/brand team!
Flags: needinfo?(jbalaco)
If possible, I want to create hackathon in my country and invite the people to submit a demo on MDN or add some new article and also I can invite theme to write on MDN.

Oh anyway my country is Indonesia.

Thanks
Flags: needinfo?(ariestiyansyah.rizky)
Hi Ali, 

This will happen after the kick-off meeting next week.
Flags: needinfo?(jbalaco)
FYI - I am creating bugs against this tracker for each deliverable.
Depends on: 1140600
Depends on: 1140601
Depends on: 1140603
Depends on: 1140605
Depends on: 1140608
Depends on: 1140610
Depends on: 1171675
No longer depends on: 1171675
Depends on: 1171675
Depends on: 1185627
Depends on: 1186655
Status: NEW → RESOLVED
Closed: 9 years ago
Resolution: --- → FIXED
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