Closed Bug 1590149 Opened 5 years ago Closed 5 years ago

[Experiment] Pref-Flip Experiment: Fingerprinting Protections Retention Study V2 Fx 70.0 Release

Categories

(Shield :: Shield Study, task, P3)

Desktop
All

Tracking

(firefox70+ fixed)

RESOLVED FIXED
Tracking Status
firefox70 + fixed

People

(Reporter: experimenter, Unassigned)

References

()

Details

User Story

Experiment Type: Pref Flip Experiment

    What is the preference we will be changing

privacy.trackingprotection.fingerprinting.enabled

    What are the branches of the experiment and what values should
    each branch be set to?

- Treatment treatment 50%:

Value: true

Fingerprinting is blocked
        
- Treatment control 50%:

Value: false

Fingerprinting is not blocked
        

    What version and channel do you intend to ship to?

0.9% of Release Firefox 70.0

    Are there specific criteria for participants?

None
Countries: all

Locales: all

    What is your intended go live date and how long will the experiment run?

Oct 29, 2019 - Nov 19, 2019 (21 days)

    What is the main effect you are looking for and what data will you use to
    make these decisions?

This is a very similar study to the previous fingerprinting study [1] - the main difference being that we we will be testing with a smaller list to see if we can exclude domains that aren't.

Check for churn, reduced usage over time, or a reduction in the number of search ad clicks over time.

Specifically, for various values of `n`, analyze per-user data for between `n` and `n+1` weeks after the user enrolled, and estimate the relative uplift (with uncertainties) in the % of users with >x active hours, uri count, search count, or search ad click count, for enough values of x to cover the vast majority of users.

The data will be taken from the following probes, none of which are custom to this experiment:
browser.engagement.total_uri_count
browser.engagement.active_ticks

[1] https://experimenter.services.mozilla.com/experiments/fingerprinting-protections-retention-study/

    Who is the owner of the data analysis for this experiment?

flawrence@mozilla.com

    Will this experiment require uplift?

False

    QA Status of your code:

Sign off as YELLOW as per comment https://experimenter.services.mozilla.com/experiments/fingerprinting-protections-retention-study-v2/#comment503

    Link to more information about this experiment:

https://experimenter.services.mozilla.com/experiments/fingerprinting-protections-retention-study-v2/

Fingerprinting Protections Retention Study V2

We plan to study the effect of limited fingerprinting protections for 0.9% of users. Churn will be monitored during the study to inform a decision whether to move fingerprinting protections to Standard tracking Protection in Firefox 72.

Experimenter is the source of truth for details and delivery. Changes to Bugzilla are not reflected in Experimenter and will not change delivery configuration.

More information: https://experimenter.services.mozilla.com/experiments/fingerprinting-protections-retention-study-v2/

Pref-Flip: Fingerprinting Protections Retention Study V2
Firefox 70 Release

We have finished testing the Pref-Flip: Fingerprinting Protections Retention Study V2 experiment.

QA’s recommendation: YELLOW - SHIP IT CONDITIONALLY

Reasoning:

  • We haven’t found any new issues during testing the experiment besides the one that affects the “browser.search.ad_clicks" telemetry probe which is no longer registered (Bug 1589972). We are unsure how/if this probe affects the needed data collection for the experiment.

Testing Summary:

Tested Platforms:

  • Windows 10 x64;
  • Mac OS 10.14;
  • Mint 19.1;

Tested Firefox versions:

  • Firefox Release 70.0 “en-US” build;
  • Firefox Release 70.0 “de” build;
  • Firefox Release 70.0 “es-ES” build;

[Tracking Requested - why for this release]: Will go out to Fx70 users to help us understand if we can release by default in fx72.

OS: Unspecified → All
Hardware: Unspecified → Desktop
User Story: (updated)
Summary: [Experiment]: Pref-Flip Experiment: Fingerprinting Protections Retention Study V2 → [Experiment] Pref-Flip Experiment: Fingerprinting Protections Retention Study V2 Fx 70.0 Release

This launched as planned and we don't need to track the bug. Tracking in Experimenter instead.

Status: NEW → RESOLVED
Closed: 5 years ago
User Story: (updated)
Resolution: --- → FIXED
No longer depends on: 1588543
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