213895 - Branding issues

Status: VERIFIED INVALID

(Marketing :: General, task, P2)

Description

[bart decrem, not checking bugmail]

Resolve firebird/mozilla/mozilla firebird confusion.

Comment 1

[bart decrem, not checking bugmail]

marking this bug public.

Comment 2

[bart decrem, not checking bugmail]

Branding issues that need to be resolved:

1- Product naming
2- Mozilla and product logos
3- Tag lines for Mozilla and the various products
4- Other misc product icons (document icons, throbbers etc)
5- Tshirt design
6- Web site homepage and color scheme update
7- Mozilla ad banners, including various badges ("Get Firebird", "Built with
Mozilla", "Support Mozilla" etc)

Comment 3

[Daniel Wang]

arrgg... the problem statement is too general. What exactly is that we want to fix?

> 1- Product naming
are you thinking about product re-naming?

> 4- Other misc product icons (document icons, throbbers etc)
bug 99380

> 5- Tshirt design
bug 213394 bug 146347 bug 131239

Comment 4

[Henrik Gemal]

http://gemal.dk/archives/000377.html also notes some branding issues

Comment 5

[Daniel Wang]

bart, which of the issues in comment 2 are still relevant? Can you file new bugs
for those we need to fix and set 'em to block this bug? We can't fix this
without a roadmap.

Comment 6

[bart decrem, not checking bugmail]

1- is being addressed by the branding project
2- is being addressed by the branding project
3- is being addressed by the branding project
4- is being addressed by the branding project
5- is being addressed by the branding project
6- is being addressed by the branding project
7- is being addressed by the branding project

See http://www.mozilla.org/projects/marketing/ - Visual Identify Team section.